Bike prices have gone through the roof recently, with the most expensive models blowing a hole in the £10k ceiling, and accelerating towards the £15k mark in some cases. But is that really the case? Or are a few ultra high-end models grabbing the headlines and skewing the market? We trawled through nearly 30 years of archive magazines, fed the numbers through an inflation calculator, with the aim of introducing some objectivity in to what is an emotive subject. We look at a broad range of bikes, from e-bikes to analogue bikes, both high-end and entry-level. Discuss the impact of direct-sales disruptors on the market, and the arrival of the one percenters – a new breed of super consumer that many brands are now chasing.It's also impossible to ignore the development of bike technology, and how the bikes available now are leagues ahead of their predecessors. As well as external factors such as Brexit, and huge fluctuations in currency, raw material prices, and shipping. Even the scale of brands needs to be taken into account, with multiple models covering a wide remit of intended uses, along with parallel ranges of analogue and electric bikes. What do you think? Are bike brands ripping us off? Let us know in the comments.
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