#46 Erik Muttersbach: On building ambitiously, scaling wisely, and betting on Europe

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Mostly Awesome

Center for Digital Technology and Management (CDTM)

54 episodes

1 week ago

Mostly Awesome is a podcast about the personal journeys of innovators. We talk to the doers and thinkers of our time to understand what motivates them and why they do what they do. Together we reflect upon their decisions, wins, and setbacks. Meet our inspiring yet relatable guests from the world of entrepreneurship and technology to find out what may help you to become an innovator of tomorrow! Get ready for bi-weekly episodes on Wednesdays. We are looking forward to our guests and your feedback to podcast@cdtm.de. Mostly Awesome is brought to you by the Center for Digital Technology and Management (CDTM) in Munich. For more information, check www.cdtm.de/podcast. And now lean back, listen in, and learn from the thought leaders of our time!

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#46 Erik Muttersbach: On building ambitiously, scaling wisely, and betting on Europe

Mostly Awesome

59 minutes 29 seconds

3 months ago

#46 Erik Muttersbach: On building ambitiously, scaling wisely, and betting on Europe

Erik Muttersbach, co-founder of Forto and now Zauber AI, joins us to talk about what it takes to build globally competitive tech companies from Europe. A CDTM Spring 2013 alumnus, Erik reflects on his journey from being the first employee at DailyDeal, to launching and scaling Forto into one of Europe’s leading digital freight forwarders, and now starting over with Zauber AI.

We dive into why most startups scale too early, how product-market fit is often misunderstood, and why AI agents are finally making it possible to automate the chaotic workflows behind global logistics. Erik shares what he’s doing differently this time around — from hiring and fundraising to focusing relentlessly on building something indispensable.

He also opens up about life after Forto, the decision to return to zero-to-one, and how becoming a parent reshaped his relationship to time, focus, and ambition. If you're building in logistics, AI, or Europe, or just want an honest look at the highs and lows of company-building, this episode is for you.