Welcome to More to Say. I’m Amber Venz Box, founder of LTK - the company that turned creator influence into a global economy. For over a decade, I’ve been at the center of the creator economy building, innovating, and pioneering across media, retail and advertising to create a world where creators thrive, businesses grow and consumers connect deeply with real people that guide their lifestyle and entertain them daily.
On this podcast, I bring you unfiltered conversations with the people shaping what’s next, from creators and founders to media power players and cultural changemakers. You’ll hear how they built their brands, made the tough calls, and stayed relevant in a world that never stops evolving.
If you want to understand where business, influence, and culture are heading, and how to get there yourself, you’re in the right place. Let’s get into it.
Hosted on Acast. See acast.com/privacy for more information.
Welcome to More to Say. I’m Amber Venz Box, founder of LTK - the company that turned creator influence into a global economy. For over a decade, I’ve been at the center of the creator economy building, innovating, and pioneering across media, retail and advertising to create a world where creators thrive, businesses grow and consumers connect deeply with real people that guide their lifestyle and entertain them daily.
On this podcast, I bring you unfiltered conversations with the people shaping what’s next, from creators and founders to media power players and cultural changemakers. You’ll hear how they built their brands, made the tough calls, and stayed relevant in a world that never stops evolving.
If you want to understand where business, influence, and culture are heading, and how to get there yourself, you’re in the right place. Let’s get into it.
Hosted on Acast. See acast.com/privacy for more information.
In this episode of More to Say, Amber Venz Box chats with Danielle Carolan and Brooke Miccio, the duo behind Gals on the Go, about their journey from college friends to creators building a thriving online community. They dive into the evolution of their podcast, the power of original content, and how they engage with their audience beyond the mic. From hosting live shows, navigating personal growth, and hiring their first full-time team member, Danielle and Brooke share candid insights on creating content that resonates and building a loyal community along the way.
WE DISCUSS:
Connect with Amber on LinkedIn
Follow and shop Danielle’s LTK
Hosted on Acast. See acast.com/privacy for more information.
Today’s episode is the continuation of the special two-part series from LTK Con, featuring conversations with incredible LTK creators. This time, host, Amber Venz Box, is joined by Hayden Cohen, known as the aspiring Real Housewife of Instagram and host of the podcast “A Lot of You Have Been Asking,” and Lilliana Vazquez, an Emmy-winning TV host, fashion and lifestyle creator, and this year’s official LTK Con host.
Together, Lilliana and Hayden dive into what it means to show up authentically, grow trust with an audience, and turn influence into meaningful impact. Their conversation blends industry insight with laugh-out-loud moments, capturing the energy of LTK Con and offering a candid look at what it really takes to thrive in the creator economy.
WE DISCUSS:
Connect with Amber on LinkedIn
Follow and shop Lilliana’s LTK
Hosted on Acast. See acast.com/privacy for more information.
Recorded at LTK Con 2025, this episode of More to Say brings together two powerhouse creators: Brittany Sjogren (@loverlygrey) of Loverly Grey, known for her fashion and lifestyle content and her knack for mixing affordable and luxury style, and Jen Reed (@thesisterstudioig) of The Sister Studio, known for her approachable, stylish finds and proving that dressing well doesn’t always mean spending a lot.
Together, Brittany and Jen share their insights on building engaged communities, growing influence, and creating meaningful connections with their audiences. They provide a masterclass in creator commerce, community-building, and leadership, offering both inspiration and actionable advice for anyone looking to grow their business, engage authentically, and make a lasting impact.
WE DISCUSS:
Connect with Amber on LinkedIn
Follow and shop Brittany’s LTK
Hosted on Acast. See acast.com/privacy for more information.
Live from LTK Con 2025, Amber Venz Box sits down with Allison Ellsworth, Co-Founder of poppi. What started as Mother Beverage in 2018, named for the raw apple cider vinegar at its core, was rebranded to poppi after a Shark Tank debut that same year. Fast forward, poppi has become one of the fastest-growing soda brands in the U.S. Amber and Allison unpack the journey of building the brand, the importance of branding and rebranding, and the impact of digital marketing, especially through platforms like TikTok. The conversation also touches on the significance of creator collaborations, cultural relevance in marketing, and the lessons learned from participating in Shark Tank. Ultimately, Allison emphasizes the importance of passion and community in building a successful business.
WE DISCUSS:
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this episode of More to Say, host Amber Venz Box sits down with Chelsea Parke, founder of the beloved Gen Z cozies brand, Parke, to talk about the unconventional path she took from creative spirit to founder. Chelsea shares how she started Parke not as a creator, but as a person deeply passionate about connection and comfort and how that authenticity has fueled a brand that now sees 7+ hour pop-up lines and over $16M in annual sales.
Chelsea shares how her approach to creator marketing is rooted in community and trust, the importance of meeting your community in real life and the strategy behind Parke’s exclusive product launches. She also gets personal, opening up about protecting her energy, staying present, and the underrated power of being kind.
If you're an emerging founder, creator, or just someone chasing a passion, you'll want to hear this.
WE DISCUSS:
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this episode of More to Say, host Amber Venz Box sits down with Dani Austin — digital creator, community builder, and founder of Divi, the haircare brand that started with one scalp serum and grew into a multi-million-dollar line now sold at Ulta nationwide.
Dani shares how she went from secretly filming “Things I Wish a Sister Taught Me” in her dorm to building an audience of 2.5M+ followers, opening up about the vulnerability that built her community, sharing hair loss struggles, and turning personal hardship into product innovation. She and Amber talk candidly about monetizing early, launching a hero product, turning “haters” into valuable feedback, balancing motherhood and business, and what’s next for Divi.
Whether you’re a creator, entrepreneur, or just curious how a dorm-room vlog became an 8-figure brand — Dani’s story is one you won’t want to miss.
WE DISCUSS:
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this episode of More to Say, host Amber Venz Box sits down with Julia Marcum, the creator behind the beloved design platform Chris Loves Julia. Julia opens up about her journey from launching a personal blog in 2009 to becoming a leading home design creator, LTK powerhouse, and successful product collaborator. Amber and Julia dive into the evolution of the creator economy, the importance of consistency, and how to grow a loyal, lasting audience.
WE DISCUSS:
Connect with Amber on LinkedIn
Connect with Julia on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this special solo episode of More to Say, Amber Venz Box dives deep into the changing tides of the creator economy, offering a raw, insightful look at how social media, AI, and consumer trust are reshaping the landscape. Amber breaks down key shifts happening on major platforms like Instagram, explains why affiliate links in Stories are no longer a winning strategy, and shares why the future belongs to creators who prioritize authentic relationships and build community beyond traditional social apps.
She also unpacks the explosive growth at LTK, shedding light on the new features designed to help creators connect more personally with their audiences (including the exciting "Creators Near You" and "Chats" tools), and why trust—not followers—is the new currency for success.
Amber also shares candid insights on how to prioritize family and personal values amid a busy life. Drawing from her own experiences in leadership and entrepreneurship, she offers tactical advice, fresh perspectives, and heartfelt motivation in this must-listen episode.
WE DISCUSS:
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this episode, we sit down with Tezza Barton, a powerhouse creator, entrepreneur, and founder of the Tezza App, which has amassed over 25 million downloads. Tezza shares how she turned her creative passion into a thriving business, how she collaborates with luxury fashion houses like Gucci, Fendi, and Chloé, and the challenges of balancing entrepreneurship, wellness, and motherhood.
WE DISCUSS:
Connect with Amber on LinkedIn
Connect with Tezza on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this episode, we dive into the journey of LTK Creator, Kate Bartlett, a leading fashion content creator, as she shares how she broke into the luxury fashion and beauty industry. From starting her blog at 15 to going viral on TikTok and working with top luxury brands like Chanel and Louis Vuitton, Kate walks us through her path to success. She also shares insights on building an audience, staying relevant, and adapting to the ever-changing creator economy.
WE DISCUSS:
- (1:30): Getting started in fashion content creation, how Kate began her blog at 15, and the consistency and persistence it took to gain traction
- (7:22): Going viral on TikTok and career turning point, the video that gained her 100K followers overnight, and the strategies she used to maintain momentum
- (10:58): Breaking into luxury fashion, her first major brand collaboration with Louis Vuitton, and transitioning from budget content to luxury brand partnerships
- (13:47): Navigating social media changes and uncertainty with TikTok in the US, the importance of diversifying platforms and lessons from adapting to industry shifts
- (17:20): The power of positivity in content creation, why Kate avoids posting negativity online and how this approach helped her build a loyal following
- (28:06) Fashion and beauty must-haves, why Kate swears by Zara denim and how luxury beauty makes high fashion more accessible
- (30:28): Growth strategies for creators, reinventing yourself to stay relevant and learning from failures and trying new things
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this week’s episode of More to Say, Amber is joined by Shelley Zalis, CEO & Founder of The Female Quotient, entrepreneur, and global advocate for women in the workplace. You may also know Shelley as the “Chief Troublemaker” who has built The Female Quotient to be the largest global community of more than 6 million women in business spanning 30 industries and 100 countries. They explore the dynamics of women in leadership, pivotal moments in business and the journey of entrepreneurship. Shelley discusses her journey in creating spaces for women in business, conscious leadership in fostering an inclusive workplace, the power of self-empowerment and so much more. This episode is a must-listen for anyone looking to lead with purpose and impact.
WE DISCUSS:
- (05:20): Amber and Shelley discuss heartbeat moments and pivotal experiences in business that have been transformative in Shelley’s career.
- (17:40): Shelley discusses her journey building The Female Quotient.
- (26:00): Amber asks Shelley about community building and monetization strategies when building The Female Quotient brand.
- (40:30): Shelley discusses empowerment vs. in-powerment and redefining confidence.
- (43:20): Amber and Shelley discuss conscious leadership.
Connect with Amber on LinkedIn
Connect with Shelley on LinkedIn
Follow The Female Quotient on Instagram
Follow The Female Quotient on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
Today’s episode of More to Say is our very first solo episode with your host, Amber Venz Box! We’re switching things up from our usual guest interviews for a personal update from Amber. As we close out a monumental year for creators and the creator economy and head into 2025, Amber reflects on some of this year’s biggest moments, trends we can expect to see in the new year, leadership tips and more. It wouldn’t be a solo episode without an audience Q&A, so tune in to hear what topics and burning questions are top of mind for listeners. Whether you’re a creator, entrepreneur or someone who is just curious about this ever-evolving industry, there is something for everyone to take away.
WE DISCUSS:
-(08:38): Amber shares what was top of mind for LTK in 2024 and reflections from the year.
-(09:15): Amber discusses 2025 creator economy predictions - relationship with your community.
-(10:50): Amber discusses professional leadership and tips for getting promoted and recognizing areas of opportunity.
-(21:05): Audience Q&A - “How do you balance your drive to succeed while also making your family a priority?”
-(32:03): Audience Q&A - “Will you give a breakdown of TikTok, Instagram and other social media platforms and why they don’t have programs to get you paid on views?”
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this episode of More to Say, Amber is joined by longtime creator and founder of SAME, Shea Marie. Shea is the founder, CEO and designer of SAME, the coveted luxury swim and ready-to-wear brand. Known as one of the most influential fashion leaders and innovative creatives in her industry, Shea has amassed a community of millions and built a thriving business. Tune in to hear Amber and Shea discuss her journey behind launching SAME nearly a decade ago, what it takes to build a creator-founded brand, how she thinks about the future of her business and lessons learned along the way.
WE DISCUSS:
- (03:30): Amber and Shea discuss meeting over a decade ago and how Shea got started in the creator industry.
- (10:10): Shea discusses gaining followers in the early days of Instagram.
- (11:45): Amber asks “You’re a very private person. Why do you think that works for you and your business?”
- (20:00): Shea discusses expanding SAME from swimwear to ready-to-wear.
- (26:03): Amber asks, “What have been some of your biggest lessons learned over the last 10 years?”
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
On today’s episode, we are giving you an inside look at LTK’s 12th Annual LTK Con bringing together global creators, brands and their teams. Amber is joined by three powerhouse LTK Creators, Natalie Marshall or who you may know as ‘Corporate Natalie’, Jenee Naylor and Paola Alberdi. Each of these incredible creators have very different stories of how they became the successful, full-time creators they are today. Tune in to hear their unique journeys as creators, how they’ve built and continue to grow their personal brands, what’s in store for their businesses and more. And as LTK Creators, we of course had to ask them about products they are loving right now! Whether you’re a seasoned creator or just starting out, this episode offers valuable insights and inspiration for all.
WE DISCUSS:
- (05:03): Natalie Marshall shares her journey to birthing Corporate Natalie. Amber asks, “Who is Corporate Natalie?”
- (09:45): Natalie shares how she got started on LTK and jokes about her first LTK post.
- (16:00): Jenee shares her journey from working for a major retailer to becoming a creator full-time. Amber asks,“How did you get started in the creator business?”
- (20:00): Amber discusses creators being deeply driven. Amber asks Jenee,“What were some strategies that worked for you to grow and define your community and audience?”
- (31:40): Paola discusses getting her start as a bilingual creator and how being Latina set her apart.
- (35:10): Amber and Paola discuss her Mexican heritage. Amber asks “How do you feel your culture has played out in your business?”
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
Today’s episode of More to Say is all about the business of podcasting, and we have two incredible guests who have built an empire from it – Lauryn and Michael Bosstick. They are the dynamic duo behind the massively successful podcast, 'The Skinny Confidential Him & Her Show.’ Together, they share their candid conversations on business, relationships, personal growth and so much more. From founding The Skinny Confidential to Dear Media podcast network, Lauryn and Michael have turned their passions into thriving businesses. In this episode, they unpack their journey, the ins and outs of building a successful podcast, building a brand in the digital age and the future of the podcasting industry.
WE DISCUSS:
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
In this episode of More to Say, I’m sitting down with award-winning journalist, former CNN anchor, author and storyteller, Poppy Harlow for an insightful conversation about the art of great conversations. With her extensive experience in interviewing some of the most influential figures in the world, Poppy shares her tips and techniques for fostering meaningful conversations, both professionally and personally. Whether you’re looking to enhance your communication skills or just love a good conversation, this episode offers valuable insights into what makes a truly impactful conversation.
WE DISCUSS:
Connect with Amber on LinkedIn
Purchase Poppy’s book “The Color of Love”
10 guidelines for more successful conversations:
Hosted on Acast. See acast.com/privacy for more information.
In this exciting episode of More to Say, I’m sitting down with Charlotte Jones, the Chief Brand Officer and Co-Owner of the Dallas Cowboys Football Club. I’m thrilled to have Charlotte on the show to give you a deeper look into the legacy and leadership behind one of the most iconic brands in sports. Charlotte and I discussed her journey to overseeing the Dallas Cowboys brand, the success of the Netflix hit series America’s Sweethearts: Dallas Cowboys Cheerleaders and what it takes to build a brand with long-term impact.
We also chat about the strategies that have propelled the Dallas Cowboys’ brand to unprecedented heights and what it takes to continue to innovate and inspire. Recognized as one of the most prominent and impactful women in sports, I can’t wait for you to be inspired by Charlotte’s remarkable journey.
-(06:15): Amber asks, “Did you instantly want to pursue a career with the team?”
-(20:25): Amber asks, “How would you describe your leadership philosophy or the way you lead others?”
-(38:04): Amber asks, “There’s a lot changing in sports and entertainment. How are you guys approaching and evolving the Cowboys and the lifestyle for what audiences are demanding now?”
-(52:55): Amber asks, “We can’t not talk about Netflix’s America’s Sweethearts: Dallas Cowboys Cheerleaders being number one. What role did you have in the production of this new show?”
-(01:06:33): Amber asks, “What are your future goals for the organization and the Dallas Cowboys Cheerleaders?”
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
We’re heading back to LTK Active in Los Angeles for a very timely episode. With the Olympics around the corner, I’m excited to welcome Nastia Luikin on the show today. Nastia is a gymnast who won five medals at the 2008 Olympic Games in Beijing, including the coveted All-Around Gold medal. Nastia has since launched her creator business, working with leading brands and retailers while hoping to inspire her community to set dream-worthy goals.
Nastia and I discussed how she handled life post-gymnastics, some of the best advice she’s received from mentors like Kobe Bryant, and her involvement in this year’s Paris Olympics. We also discuss some of her LTK statistics, the most popular items she shares, and how she continues to build a digital community.
WE DISCUSS:
- ( 11:10 ): Amber asks, “What was that like for you when you decided to retire from gymnastics officially and then take your next step?”
- ( 17:34 ): Amber says, “Tell us a little bit about launching your digital community.”
- ( 27:56 ): Amber and Nastia discuss Nastia’s top sale items on LTK.
- ( 30:01 ): Amber asks, “You're across multiple social media platforms. How do you think about each one of those communities and what you're giving to each of them?”
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
You may know today’s guest, Whitney Wolfe Herd, as the youngest woman to take a company public, but before that, I’ve known her as my friend and peer from college at SMU. So today, while we certainly dig into the business side of things, I wanted to focus on topics that you haven’t heard Whitney answer yet. Whitney Wolfe Herd is the founder and executive chair of Bumble, Inc., an online dating and networking app that changed the way people date, creating meaningful relationships & networks with women making the first move.
Whitney and I discussed the important qualities of a successful entrepreneur, her genius marketing campaigns, what it was like to IPO, and how it feels to have Lily James play her in a movie. We also chat about how to find a healthy balance between the many facets of life, especially with a demanding professional life. Lastly, Whitney answers some fun questions from you, the audience!
WE DISCUSS:
- ( 4:34 ): Amber asks, “Did you think that you were always going to be an entrepreneur?”
- ( 12:28 ): Amber asks about the strategies Whitney used to get her app in front of people.
- ( 20:10 ): Amber asks about Whitney’s experiences scaling Bumble and delegating the work.
- ( 33:33 ): Amber asks Whitney what work-life balance means to her.
- ( 45:27 ): Amber asks Whitney her thoughts on the new movie coming out about her.
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.
I’m excited to bring today’s episode to you from LTK Active in Los Angeles! LTK Active is our annual conference specifically for brands and creators in the fitness, health, and wellness spaces. My guest today, Paul Johnson, joined us at LTK Active, leading a group run down Sunset Boulevard, having a fireside chat with my co-founder, Baxter, and later joining me here on More To Say. Paul is a U.S. Naval Officer, ultramarathon runner, and LTK creator. He recently completed the Transcontinental Race, running 3,000 miles from Los Angeles to New York.
Paul and I get into the details about what it entails to prepare and train for the Transcontinental Race, how he planned out the social media and content creation aspect of the race, and how it felt to cross the finish line. We also discussed how Paul managed the “haters” in the comments section, the injuries he sustained during the race, and of course, his favorite products right now.
WE DISCUSS:
- ( 7:13 ): Amber asks, “Was running a transcontinental always the big goal from day one?”
- ( 17:05 ): Amber asks, “What's the media side of your plan?”
- ( 21:48 ): Amber asks, “Why do you think your super fans became super fans?”
- ( 23:12 ): Amber asks about how Paul handled the “haters” on his Instagram page.
- ( 40:24 ): Amber asks about what it was like to finally cross the finish line in New York City and what Paul felt.
Connect with Amber on LinkedIn
Hosted on Acast. See acast.com/privacy for more information.