Moonshot profiles innovative entrepreneurs from India, Southeast Asia and beyond, who dare to dream big, make an impact and accelerate change. This podcast shares actionable insights on how to start and scale enduring companies from founders and thought leaders who are helping shape the region’s startup ecosystem.
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Moonshot profiles innovative entrepreneurs from India, Southeast Asia and beyond, who dare to dream big, make an impact and accelerate change. This podcast shares actionable insights on how to start and scale enduring companies from founders and thought leaders who are helping shape the region’s startup ecosystem.
Lemonilo: A Community-First Approach to Building a Consumer Brand
Moonshot
42 minutes 38 seconds
3 years ago
Lemonilo: A Community-First Approach to Building a Consumer Brand
Instant noodles may not be the first thing that comes to mind when we think of healthy food, but Indonesian startup Lemonilo is disrupting the country’s consumer packaged goods (CPG) industry by offering a healthier version of Indonesia's favourite instant meal. The company is building relationships with communities to educate them on the importance of healthy living, while leveraging technology to get healthy snacks into the hands of consumers quickly. On this episode of Moonshot, Lemonilo's Co-Founder and CTO Johannes Ardiant chats with Rohit Agarwal, a principal at Sequoia India and Southeast Asia about the need to take a community-first approach when building a consumer brand, how Lemonilo is getting its products to market quickly, and why startup founders should pick the right problem before focusing on a solution.
Moonshot
Moonshot profiles innovative entrepreneurs from India, Southeast Asia and beyond, who dare to dream big, make an impact and accelerate change. This podcast shares actionable insights on how to start and scale enduring companies from founders and thought leaders who are helping shape the region’s startup ecosystem.