Purple cow: Why being remarkable is your only marketing strategy (Seth Godin)

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THE 5-MINUTE DAILY BRIEFING (Free for Everyone): Every morning, get a free, 5-minute overview of a new book's single biggest idea. It's the ultimate way to start your day with a spark of genius.
THE DEEP DIVE (Premium Subscribers): Ready to master the concepts? Our exclusive premium episodes are a complete masterclass, breaking down every key framework, lesson, and actionable step from the book.

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Thanks for your support!

Purple cow: Why being remarkable is your only marketing strategy (Seth Godin)

Momentum, your daily edge in Leadership 🚀

5 minutes

4 days ago

Purple cow: Why being remarkable is your only marketing strategy (Seth Godin)

In a world overflowing with advertising, why do most marketing efforts fail? Because they're designed for a world that no longer exists—a world where people paid attention. Today, consumers are too busy, too distracted, and too overwhelmed.In today's 5-minute briefing on Seth Godin's seminal marketing book, "Purple Cow," we explore the profound idea that the only way to stand out is to be remarkable.
Discover why "very good" is invisible, and why you must design your product or service itself to be worth talking about.

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