
⚡️ Summary:
Jack Knight sits down with Jill Bruno to talk about battle-tested sales strategies, effective cold call openers, coaching techniques, and key KPIs for sales development success, sharing actionable tactics to elevate sales performance.
If you’re leading a sales team, this episode is packed with real, actionable advice you can use today.
⚡️ Chapters:
00:00 Introduction & Guest Introduction
01:14 Jill Bruno's Experience in Sales Development
01:58 Advice to Her Younger Self in SaaS
03:14 What Makes a Great Cold Call Opener?
03:38 Handling Wrong Numbers & Gatekeepers, Referral vs. Bad Data
05:38 Decision Tree & Handling 'Not Really' Objections on Cold Calls
08:39 Context of Cold Calling
10:57 Cadence Structure
17: 28 What is one question you like to ask in one on ones to get your reps talking?
20:07 Which KPI do you swear by to know that your reps are going to hit the goal?
28:33 Are you using AI tools?
31:55 Favorite quote, Favorite Motto, What do you live by?
33:30 Final thoughts
⚡️ Host Links:
Follow us at https://www.linkedin.com/company/the-modern-sales-leader-podcast
Jack Knight: https://www.linkedin.com/in/techsalesjack/
CallBlitz: https://callblitz.com
⚡️ Guest Links: linkedin.com/in/jill-bruno-47b81855
#salestech #salescareer #salesleadership #salesstrategy #salescoaching