Looking at UXR, ethnography, qualitative research, quantitative research and data science. Also discussing leadership practices and beautiful things from the world of design and design research.
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Looking at UXR, ethnography, qualitative research, quantitative research and data science. Also discussing leadership practices and beautiful things from the world of design and design research.
Frequency in Qualitative and Quantitative Research
Mixed Methods Research
19 minutes 54 seconds
2 years ago
Frequency in Qualitative and Quantitative Research
Frequency measures are common in qualitative and quantitative data analysis. But are they always informative? Can they be false friends? Here are three ideas around better use of frequency measures in your user research.
Mixed Methods Research
Looking at UXR, ethnography, qualitative research, quantitative research and data science. Also discussing leadership practices and beautiful things from the world of design and design research.