Aaron Sedley, a Staff UX Researcher at Google, is changing the way products are built. If anyone can, it’s him. After almost 16 years at Google, Aaron has seen how traditional product metrics fall short when it comes to triangulating the true experience people are having with products. He wanted a new set of metrics that would get at the heart of what the team was hoping to bring into the world, happiness. Check out this episode to hear how he’s pulling it off.
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Aaron Sedley, a Staff UX Researcher at Google, is changing the way products are built. If anyone can, it’s him. After almost 16 years at Google, Aaron has seen how traditional product metrics fall short when it comes to triangulating the true experience people are having with products. He wanted a new set of metrics that would get at the heart of what the team was hoping to bring into the world, happiness. Check out this episode to hear how he’s pulling it off.
Jeff Sauro has had an amazing career. In addition to having a PhD in educational statistics and research methods, he’s worked at GE, Intuit, and Oracle. Jeff is probably best known though for his work at MeasuringU, the quantitative research firm he founded in 2004. As it says on their about page, they focus on “the statistical analysis of human behavior and quantifying the user experience.” When it comes to qual/quant research, Jeff is a leading voice in the community and in this episode we discuss what motivated this approach and speak a bit about how UX researchers could begin to incorporate this type of thinking into their practice, including How To Make Personas More Scientific.
Mixed Methods
Aaron Sedley, a Staff UX Researcher at Google, is changing the way products are built. If anyone can, it’s him. After almost 16 years at Google, Aaron has seen how traditional product metrics fall short when it comes to triangulating the true experience people are having with products. He wanted a new set of metrics that would get at the heart of what the team was hoping to bring into the world, happiness. Check out this episode to hear how he’s pulling it off.
