In this episode, we sit back down with Mary Simmons to explore the significance of the employment brand and how post-employment practices can influence a company's revenue growth. Our hosts discuss key survey findings, showing the stark differences between fast-growing companies and zero-growth firms, particularly around how they manage termination processes, exit interviews, and employment brand perception.

Takeaways:

• Employment Brand Matters: Companies with strong employment brands tend to attract top talent and maintain high employee satisfaction. Positive experiences in the hiring process and post-employment care resonate with future candidates.
• Post-Employment Practices: Having formal post-employment policies, like termination letters and exit interviews, correlates with business growth. These practices convey respect and professionalism, even during separations.
• Data-Driven Improvements: Conducting exit interviews and collecting real reasons for departures are essential for continuous improvement and compliance.
• Retention Impacts Revenue: Fast-growing firms prioritize learning from their mistakes through data, ensuring they continuously evolve their employment practices to enhance employee retention and compliance.

Quote of the Show:

• “I think the fast growth firms, as you said, they want to know and learn from their mistakes and just get better and better. And you can't do that if you're not informed.” - Mary Simmons

Links:

• LinkedIn: https://www.linkedin.com/in/marysimmonshrconsultant/
• Company Website: https://www.asuresoftware.com/

Ways to Tune In:

• Spotify: https://open.spotify.com/show/2XThTdn7YC1lkAm0PgZUkj  
• Apple Podcasts: https://podcasts.apple.com/us/podcast/mission-to-grow-a-small-business-guide-to-cash-compliance-and-the-war-for-talent/id1725890976 
• Amazon Music: https://music.amazon.com/podcasts/328dddd0-3c4f-4b07-a0d3-13bdcb418486/mission-to-grow-a-small-business-guide-to-cash-compliance-and-the-war-for-talent?refMarker=null 
• Audible: https://www.audible.com/pd/Mission-to-Grow-A-Small-Business-Guide-to-Cash-Compliance-and-the-War-for-Talent-Podcast/B0CS71KQFM?qid=1706208857&sr=1-1&ref_pageloadid=not_applicable&ref=a_search_c3_lProduct_1_1&pf_rd_p=83218cca-c308-412f-bfcf-90198b687a2f&pf_rd_r=A1ME8MBECSVZ6K4D7CNT&pageLoadId=QBtg12mqKsuZPLGY&creativeId=0d6f6720-f41c-457e-a42b-8c8dceb62f2c 
• Podchaser: https://www.podchaser.com/podcasts/mission-to-grow-a-small-busine-5591006 
• Transistor: https://missiontogrow.asuresoftware.com/ 
• YouTube: https://www.youtube.com/@AsureSoftware