
You’ve just landed your dream job in media. You’re ready to disrupt, optimise, slay. And then someone says, “We’ll need to review the 1PD before the PCR to boost our tROAS.” Uh… sorry, what now?
In this episode, Jen and Amy crack open the confusing, acronym-stuffed world of media jargon — the unofficial language of pitches, decks, and late-night Slack messages.
From CPCs to WTFs, they’ll help you decode the chaos, laugh through the confusion, and leave you with a jargon survival kit (minus the buzzword bingo card… maybe).
Perfect for newbies, veterans, or anyone who’s ever nodded in a meeting while secretly Googling under the table.