Welcome to the Mint Measure podcast! We discuss everything digital advertising, measurement and analytics. Stay ahead of trends and become an analytics expert!
Find us at MintMeasure.com
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Welcome to the Mint Measure podcast! We discuss everything digital advertising, measurement and analytics. Stay ahead of trends and become an analytics expert!
Find us at MintMeasure.com
Scott shares 5 things to think about in preparation for 2024 planning:
Use zero-based planning
Do real research
Plan to test & learn
Get ready for a cookie-light world
Contextual > Behavioral
Are you looking for better insights around attribution and incrementality? Check out our self-guided demo of Bi-Modal Attribution at demo.mintmeasure.com
Mint Measure
Welcome to the Mint Measure podcast! We discuss everything digital advertising, measurement and analytics. Stay ahead of trends and become an analytics expert!
Find us at MintMeasure.com
