36. iOS 17 and Google's EU Antitrust

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Mint Measure

42 episodes

3 days ago

Welcome to the Mint Measure podcast! We discuss everything digital advertising, measurement and analytics. Stay ahead of trends and become an analytics expert! Find us at MintMeasure.com

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Welcome to the Mint Measure podcast! We discuss everything digital advertising, measurement and analytics. Stay ahead of trends and become an analytics expert! Find us at MintMeasure.com

Marketing

Business

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36. iOS 17 and Google's EU Antitrust

Mint Measure

25 minutes 14 seconds

2 years ago

36. iOS 17 and Google's EU Antitrust

We explain what's coming with Apple's announcement of iOS 17 blocking click tracking out of the mail and messages app as well as incognito browsing and discuss Google's Antitrust lawsuit in the EU and what that means for the US and 3rd party cookies.

Looking for better insights around attribution and incrementality? Check out our Bi-Modal Attribution at ⁠MintMeasure.com