33. Cookies, AI, and Modeling with Sam Leung from the Aber Group

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Mint Measure

42 episodes

3 days ago

Welcome to the Mint Measure podcast! We discuss everything digital advertising, measurement and analytics. Stay ahead of trends and become an analytics expert! Find us at MintMeasure.com

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Welcome to the Mint Measure podcast! We discuss everything digital advertising, measurement and analytics. Stay ahead of trends and become an analytics expert! Find us at MintMeasure.com

Marketing

Business

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33. Cookies, AI, and Modeling with Sam Leung from the Aber Group

Mint Measure

35 minutes 51 seconds

2 years ago

33. Cookies, AI, and Modeling with Sam Leung from the Aber Group

We interview Sam Leung, VP of Search & AdTech from the Aber Group, an independent agency that serves non-profit clients. We discuss all things adtech and get a few of Sam's controversial takes on hot topics.

Looking for better insights around attribution and incrementality? Check out our Bi-Modal Attribution at ⁠MintMeasure.com