Summary

Jason Wright, founder and CEO of Intentionally Inspirational, discusses his work in marketing automation for real estate investors looking to raise capital. He explains the difference between Active Campaign and Go High Level, two popular CRM platforms in the real estate space. The conversation also touches on the importance of lead nurturing and the value of consistent touch points with potential clients. Wright emphasizes the need for education and support in implementing marketing automation systems. He focuses on helping investors nurture relationships with passive investors and navigate the capital raising process.

Takeaways

Marketing automation is essential for real estate investors looking to raise capital.

Active Campaign and Go High Level are two popular CRM platforms in the real estate space.

Consistent touch points and lead nurturing are crucial for building relationships with potential clients.

Education and support are key in implementing marketing automation systems.

Intentionally Inspirational focuses on helping investors nurture relationships with passive investors and navigate the capital raising process.

Chapters

00:00: Introduction to Jason Wright and Intentionally Inspirational

01:14: Marketing Automation for Real Estate Investors

04:41: The Importance of Lead Nurturing and Touch Points

06:23: Education and Support in Implementing Marketing Automation

10:33: Nurturing Relationships with Passive Investors in Capital Raising

https://intentionallyinspirational.com/

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