Lydia Bagarozza is a sought after Publicist and PR Strategist who supports purpose-driven brands in the coaching, mentorship, health and wellness, and eco-conscious spaces. Throughout her career, she has spearheaded countless PR campaigns for some of the world’s top talent in the music industry as well as brands in the beauty, fashion, and lifestyle categories. After a self-development journey in her mid-20s, she started her own PR business dedicated to securing features for the conscious-minded brands that she connected with most. Today, she drives exposure for these brands, and also offers online programs which teach entrepreneurs how to be their own publicists. Her clients are frequently seen across media giants like Forbes, Oprah, Well+Good, mindbodygreen, Byrdie, ELLE, and New York Magazine.

We chat about all of this and more: 

• How she started her career in the music industry.
• The myth of “imposter syndrome”.
• Why you don’t need to wait to be discovered, you need to claim it.
• How visibility is a pathway of personal and self-development.
• "The people who have the highest amount of Impostor Syndrome are the most qualified."
• Why PR is the missing piece for a lot of online businesses; just stop the social media hustle.
• Her biggest tips to help you get media-ready today.

Connect with Lydia!

Her Signature PR Checklist - all the items you need to prepare & have on-hand before reaching out to the media for press features: https://view.flodesk.com/pages/6127bf6fd0d5896caac5f37b

Facebook: https://www.facebook.com/lydia.bagarozza/

Instagram: https://www.instagram.com/lydmariebag/

Tik Tok: https://www.tiktok.com/@lydiabagarozza

Website: https://www.lydiabagarozza.com/