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Guest Alexa Hampton has always invested in doing hard things that she knew she wouldn't fail. A successful ten-year run in venture capital gave Alexa the "applause" she worked for, and it "made her look good on paper." In 2021, Alexa was ready for a new challenge and became a co-founder of SelfMade. In this new role, Alexa realized for the first time in her professional life that she chose a demanding role in which she is not guaranteed to succeed at. When Alexa is overwhelmed by things she doesn't know how to do, she focuses on the company's mission: to sell beauty products that are good for mental health. Alexa's passion for this mission fuels her desire to make the world a better place for the next generation, including her two small children.