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Mimeo's Talk of the Trade
Michael McNary
23 episodes
4 days ago
Join Michael McNary, Mimeo's SVP of Acquisition, on his quest to interview sales and marketing leaders about the secret sauce for generating and winning more business.
Show more...
Management
Business
RSS
All content for Mimeo's Talk of the Trade is the property of Michael McNary and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join Michael McNary, Mimeo's SVP of Acquisition, on his quest to interview sales and marketing leaders about the secret sauce for generating and winning more business.
Show more...
Management
Business
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The Voice of the Customer
Mimeo's Talk of the Trade
33 minutes 19 seconds
4 years ago
The Voice of the Customer
Jeanne Hopkins is an author, podcaster, and Chief Revenue Officer at https://www.happynest.com/ (HappyNest) who knows that the voice of the customer is essential to growing a company. In this episode, she shares her strategy for establishing a voice of the customer meeting that encourages collaboration between sales, marketing, and product. She and Michael McNary discuss: Why voice of the customer is essential How centering the voice of the customer helps companies grow and pivot What the Voice of the Customer Meeting looks like Read a transcript of the episode https://fast.wistia.com/embed/transcripts/yz57mm9d33.html (here).
Mimeo's Talk of the Trade
Join Michael McNary, Mimeo's SVP of Acquisition, on his quest to interview sales and marketing leaders about the secret sauce for generating and winning more business.