Join Michael McNary, Mimeo's SVP of Acquisition, on his quest to interview sales and marketing leaders about the secret sauce for generating and winning more business.
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Join Michael McNary, Mimeo's SVP of Acquisition, on his quest to interview sales and marketing leaders about the secret sauce for generating and winning more business.
RFP responses seem like objective, impersonal documents that are evaluated by committees, not humans. Eve Upton is here to tell you that is not the case. Since each committee is made up of humans - and since you yourself are a human - the process is not nearly as rational as it seems, and proposal writers can use that to your advantage.
Tune in to hear Eve discuss:
Research into how people read documents - and how you can apply it to your proposals
Insights into negative thinking - and how you can use it to plan better responses
Tricks and tips for making proposals more personal and effective than ever
Listen to the episode now!
Mimeo's Talk of the Trade
Join Michael McNary, Mimeo's SVP of Acquisition, on his quest to interview sales and marketing leaders about the secret sauce for generating and winning more business.
