Deciphering Google Ads with a Googler

https://is1-ssl.mzstatic.com/image/thumb/Podcasts114/v4/6c/6d/55/6c6d558a-0e63-9ca2-c05e-83f475e33c82/mza_4516026295754493637.jpg/600x600bb.jpg

MFX - The Marketing Effect

shivam tibrewala

8 episodes

2 days ago

MFX bridges the marketing information gap between students & professionals through short and actionable audio content.

Marketing

Business

RSS

All content for MFX - The Marketing Effect is the property of shivam tibrewala and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

MFX bridges the marketing information gap between students & professionals through short and actionable audio content.

Marketing

Business

https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded/8911943/8911943-1599658970543-c26af20092ac4.jpg

Deciphering Google Ads with a Googler

MFX - The Marketing Effect

36 minutes 42 seconds

4 years ago

Deciphering Google Ads with a Googler

Topic focus: Google Ads

Keywords: Ad Relevance, Ad Strategy, Targeting, Behaviour, Google, Google, Google.

Meet Josh Drasta,

Josh has spent the past six years working in Social Media Intelligence and the Ad space.

Currently, he is a part of the Google EMEA office working as an Agency Development Manager, providing the management of a portfolio of agencies and brands - analytical, and sales power to drive advertiser growth, acquisition growth and overall business growth.

Over the course of his career, he's worked with brands such as Danone, P&G, Japan Airlines, Pernod Ricard, or Petronas, as well as with the BIG 6 advertising agencies.

LinkedIn: https://www.linkedin.com/in/drasta/

Website: https://iamdrjosh.wordpress.com/

Case Studies:

The impact of the pandemic on holiday shopping

https://www.thinkwithgoogle.com/consumer-insights/pandemic-holiday-shopping/

Data-driven marketing

https://www.thinkwithgoogle.com/intl/en-apac/marketing-strategies/search/cloudy-chance-sales-what-weather-based-marketing-means-brands-india/

Funnel Strategy

https://www.thinkwithgoogle.com/intl/en-145/future-of-marketing/creativity/kpis-essential-framework/

Getting to Know Josh

Favorite Car

https://www.peugeot.ie/range/find-your-vehicle/peugeot-traveller.html

Last Downloaded Song

https://open.spotify.com/track/3eJBKLhpOauQJlgoOSPErD?si=-50BdWTWSYOziIJOyLzifQ