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Meme Team: Marketing, Culture, Narrative
Sonia Baschez and Amanda Natividad
35 episodes
4 days ago
Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn’t just logic — it’s culture. And this show decodes both. Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one’s for you. New episodes every week.
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Marketing
Business
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All content for Meme Team: Marketing, Culture, Narrative is the property of Sonia Baschez and Amanda Natividad and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn’t just logic — it’s culture. And this show decodes both. Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one’s for you. New episodes every week.
Show more...
Marketing
Business
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Reese Witherspoon’s AI Take, Builder.ai’s Flameout, and Instagram's iPad App
Meme Team: Marketing, Culture, Narrative
58 minutes 6 seconds
2 months ago
Reese Witherspoon’s AI Take, Builder.ai’s Flameout, and Instagram's iPad App

Comms pro Cristin Culver joins Meme Team to dissect Austin, TX's universally-dragged logo rollout, Reese Witherspoon’s shallow AI talking points (and how to master the PR art of bridging), and the Builder.ai collapse (aka why your ship-to-yap ratio matters). We also hit Instagram’s long-awaited iPad app, Threads’ watermarking, HBO’s latest rename spree, and Apple’s just-announced iPhone Air — with a through-line on hype vs. product and why social media is now entertainment first.


Chapters:

00:00: The new logo for Austin, TX; OpenAI's hiring platform; HBO

09:30: Reese Witherspoon's missed opportunity to discuss the future of AI and filmmaking

18:03: No seriously, THIS is why women should be using AI...

23:50: What went wrong at Builder.ai

35:30: Humane's outcome

38:39: Apple Vision Pro (and their content misses)

41:35: Instagram finally gets its own iPad app and here are the specs.

45:11: You can pin your own comments on your IG posts!

46:42: Threads' clever logo watermark on iPhone app screenshots

47:54: Apple's new iPhone Air announcement just dropped.


Follow Cristin Culver: https://x.com/CristinCulver

Follow Sonia: https://x.com/SoniaBaschez

Follow Amanda: https://x.com/amandanat


Learn more at memeteampodcast.com.

Meme Team: Marketing, Culture, Narrative
Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn’t just logic — it’s culture. And this show decodes both. Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one’s for you. New episodes every week.