Simple and innovative? Not an easy task, but when it’s right, it is a gamechanger! Tim McCown, COO of Spinal Simplicity shares their compelling vision to help patients enjoy a life ‘where pain no longer defines the day.’ Here’s what we learned from Tim.
1. Spinal Simplicity is transforming the spine market with minimally invasive, patient-centric solutions like the Minuteman device—designed to reduce recovery time, opioid use, and hospital stays
2. Scaling from the Heartland. Who says you have to be on one of the coasts to raise capital? This Kansas City-based startup raised over $50M in friends-and-family capital. Impressive!
3. A hybrid sales channel is a winning formula. Tim breaks down their hybrid go-to-market approach using both direct reps and distributors.
4. To learn more, visit SpinalSimplicity.com
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