———— IN THIS EPISODE ————
Dan Barry ( LinkedIn ), co-founder of Ad Sales as a Service, joins us to share how his team helps modern media companies boost sponsorship revenue.
You’ll discover the exact strategies they use to generate more leads, close more deals, and drive more revenue—without relying on ad networks or programmatic.
————AUDIO PODCAST————
————TIMESTAMPS————
(00:00:00) - Intro (guest and topic)
(00:06:38) - Why sell direct ads?
(00:07:01) - Key pain points in ad sales for media companies
(00:12:22) - The current state of the ad sales market
(00:16:14) - What is Ad Sales as a Service?
(00:19:06) - How to compete with bigger media brands
(00:25:36) - If Dan were launching a newsletter today...
(00:26:12) - When to outsource or hire ad sales?
(00:30:50) - Profitable industries for newsletters
(00:44:44) - Best practices for selling ad spaces
(00:55:16) - Common mistakes in ad sales outreach
(00:58:50) - Maximizing revenue without subscriber growth
(01:03:14) - Opportunities in podcast / creator economy / YouTube
(01:08:02) - Closing thoughts
————LINKS MENTIONNED————
Ad Sales as a Service Website
Megahit (affiliate link) Link
Episode with Niklas from Megahit Link
The Daily Upside Link
Morning Brew Link
The Hustle Link
Substack Link
Beehiiv (affiliate link) Link
Wellput Link
Dan’s Newsletter Link
https://www.youtube.com/watch?v=M6wKHHaK628 https://sparkloop.app/blog/s01e31-the-3m-playbook-for-newsletter-ad-sales-with-dan-barry-of-revenews
————MEDIA MOOLAH ?————
Media Moolah dives into the future of media, with a focus on monetization and growth.