IS LOCAL MEDIA JUST ONE AMAZON CLICK AWAY FROM OBLIVION? (3:40) iHEART SFO - KEITH STARTED PULLING THE STRING AND INTERESTING THINGS KEEP POPPING OUT….(15:17) CUMULUS CONTINUES THE SLIDE…AND YA GOTTA WONDER WHEN WILL IT BOTTOM OUT…? (12:10) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but also any media that is relevent...
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IS LOCAL MEDIA JUST ONE AMAZON CLICK AWAY FROM OBLIVION? (3:40) iHEART SFO - KEITH STARTED PULLING THE STRING AND INTERESTING THINGS KEEP POPPING OUT….(15:17) CUMULUS CONTINUES THE SLIDE…AND YA GOTTA WONDER WHEN WILL IT BOTTOM OUT…? (12:10) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but also any media that is relevent...
Media Insultant - Special Edition - AI will cheat you out of budget consideration and what you can do about it.
Media Insultant
20 minutes
2 months ago
Media Insultant - Special Edition - AI will cheat you out of budget consideration and what you can do about it.
Our ad agency guru, Ed Steenman of Steenman & Associates joins us for a SPECIAL EDITION of Media Insultant. Ed compares his media buying strategy with an AI buy with Chat GPT. The results may surprise you. He also talks about how to best deal with AI planning if you are in media sales. Welcome to episode 269 o Media insultant. Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments ab...
Media Insultant
IS LOCAL MEDIA JUST ONE AMAZON CLICK AWAY FROM OBLIVION? (3:40) iHEART SFO - KEITH STARTED PULLING THE STRING AND INTERESTING THINGS KEEP POPPING OUT….(15:17) CUMULUS CONTINUES THE SLIDE…AND YA GOTTA WONDER WHEN WILL IT BOTTOM OUT…? (12:10) Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but also any media that is relevent...
