As IPPE gears up for another full event in 2023, Nath Morris, executive vice president of the show for USPOULTRY, shared plans for the industry’s annual gathering in Atlanta.

During this episode of the MEAT+POULTRY podcast, Morris explains the essential planning and topics that USPOULTRY has been getting ready over the past few months. He also highlighted the importance of exhibitor participation and educational programs at the show including TECHTalks.

Morris mentioned that international registrants have made a comeback at this year’s IPPE after travel restrictions and the Omicron variant spreading in January 2022 decreased attendance by about 30%.

He also discussed the value of having three integrated trade shows at the same time with USPOULTRY, NAMI and the American Feed Industry Association.

Near the end of the conversation, Morris described how he’s seen industry shows change since COVID-19 and how important they’ve become as meeting points for poultry and others working in the meat industry.

Make sure to check out MEAT+POULTRY 2023 Processor’s Handbook before heading to the show.