The Meaningful Impact podcast features inspiring stories about purpose-driven leaders who overcome enormous challenges to achieve a triple win: a win for a philanthropic cause, a win for their companies, and a win for their project teams.
In the narrative style of 'This American Life' and '99% Invisible', Meaningful Impact episodes reveal surprising, behind-the-scenes stories about the development of award-winning advertising, cause marketing campaigns, and corporate responsibility initiatives.
Episode transcripts and related materials can be found at https://meaningfulimpact.com/episodes/
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The Meaningful Impact podcast features inspiring stories about purpose-driven leaders who overcome enormous challenges to achieve a triple win: a win for a philanthropic cause, a win for their companies, and a win for their project teams.
In the narrative style of 'This American Life' and '99% Invisible', Meaningful Impact episodes reveal surprising, behind-the-scenes stories about the development of award-winning advertising, cause marketing campaigns, and corporate responsibility initiatives.
Episode transcripts and related materials can be found at https://meaningfulimpact.com/episodes/
The boycott of Bud Light was intended to punish Anheuser-Busch for its support of the transgender community AND to discourage other companies from using their marketing budgets to convey transgender acceptance.
This episode of Meaningful Impact is the first of a two-part series which is both a cautionary tale and a much-needed reminder that it’s still possible for purpose-driven companies to make a meaningful impact for marginalized people even in today’s supposedly ‘Go woke: Go broke’ environment.
Meaningful Impact
The Meaningful Impact podcast features inspiring stories about purpose-driven leaders who overcome enormous challenges to achieve a triple win: a win for a philanthropic cause, a win for their companies, and a win for their project teams.
In the narrative style of 'This American Life' and '99% Invisible', Meaningful Impact episodes reveal surprising, behind-the-scenes stories about the development of award-winning advertising, cause marketing campaigns, and corporate responsibility initiatives.
Episode transcripts and related materials can be found at https://meaningfulimpact.com/episodes/
