In this episode of Maybe Running Will Help, Nicky sits down with Andy, an ultrarunner and VP of Creative at Liquid Death, to explore the world of ultra-endurance, off-the-wall marketing, and the art of embracing the absurd. Recorded just two months ago, Andy shares hilarious and inspiring stories from his back-to-back 100-milers, reveals what it's like to market water with a rock-and-roll edge, and dives into why he believes taking ourselves a little less seriously can lead to our best adventures. Tune in for a dose of humor, grit, and insight into pushing limits—whether on the trail or in life.

Plus, don’t miss a special message from our sponsor, Charm City Run, offering 10% off with code NICKY10!