In this episode, I sit down with my longtime friend and successful business owner, Joe from Rosario's Tacos. We dive into his humble beginnings in San Jose and discuss how his mother's legacy inspired him to start his thriving food business. Joe opens up about the challenges he faced, the importance of consistency and community support, and how Rosario's Tacos continues to keep his mom's spirit and love alive. Tune in for a heartfelt and insightful conversation about dedication, hustle, and the power of family and community.