Masters of MEDDICC: Learn from Top Enterprise Sales Leaders in Tech!
MEDDICC - Taking the proven MEDDPICC sales framework into the digital era!
21 episodes
2 months ago
In this episode of Masters of MEDDICC, Andy sits down with Josh Reiner, VP of EMEA at WIZ. This might be controversial, but Josh doesn’t like leads. In the current landscape, while customers may be coming to you more informed, they also might be coming with more preconceived ideas about what your solution can (or can’t) do. Josh tells Andy all about why it’s more important to be able to go into customer engagements where everyone has an open mind about how to solve the problem. Technolo...
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In this episode of Masters of MEDDICC, Andy sits down with Josh Reiner, VP of EMEA at WIZ. This might be controversial, but Josh doesn’t like leads. In the current landscape, while customers may be coming to you more informed, they also might be coming with more preconceived ideas about what your solution can (or can’t) do. Josh tells Andy all about why it’s more important to be able to go into customer engagements where everyone has an open mind about how to solve the problem. Technolo...
Masters of MEDDICC - High-Performance Sales Leadership with Marina Ayton - Episode #16
Masters of MEDDICC: Learn from Top Enterprise Sales Leaders in Tech!
56 minutes
1 year ago
Masters of MEDDICC - High-Performance Sales Leadership with Marina Ayton - Episode #16
In this episode of Masters of MEDDIC, MEDDICC CEO Andy Whyte sits down with Marina Ayton, VP of Strategic Accounts for the UK&I at ZScaler.From an early age, Marina has been inspired to work hard. She tells Andy about what she believes is essential, in any role, to get where you want to be. Succeeding in sales isn’t easy – she and Andy share some best practices for building rapport with customers, especially in this new, predominantly remote environment.Leadership is a large focus of this...
Masters of MEDDICC: Learn from Top Enterprise Sales Leaders in Tech!
In this episode of Masters of MEDDICC, Andy sits down with Josh Reiner, VP of EMEA at WIZ. This might be controversial, but Josh doesn’t like leads. In the current landscape, while customers may be coming to you more informed, they also might be coming with more preconceived ideas about what your solution can (or can’t) do. Josh tells Andy all about why it’s more important to be able to go into customer engagements where everyone has an open mind about how to solve the problem. Technolo...
