Masters of MEDDICC: Learn from Top Enterprise Sales Leaders in Tech!
MEDDICC - Taking the proven MEDDPICC sales framework into the digital era!
21 episodes
2 months ago
In this episode of Masters of MEDDICC, Andy sits down with Josh Reiner, VP of EMEA at WIZ. This might be controversial, but Josh doesn’t like leads. In the current landscape, while customers may be coming to you more informed, they also might be coming with more preconceived ideas about what your solution can (or can’t) do. Josh tells Andy all about why it’s more important to be able to go into customer engagements where everyone has an open mind about how to solve the problem. Technolo...
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In this episode of Masters of MEDDICC, Andy sits down with Josh Reiner, VP of EMEA at WIZ. This might be controversial, but Josh doesn’t like leads. In the current landscape, while customers may be coming to you more informed, they also might be coming with more preconceived ideas about what your solution can (or can’t) do. Josh tells Andy all about why it’s more important to be able to go into customer engagements where everyone has an open mind about how to solve the problem. Technolo...
Masters of MEDDICC - Cliff Dorsey - 23+ years of enterprise sales leadership experience - Episode #2
Masters of MEDDICC: Learn from Top Enterprise Sales Leaders in Tech!
45 minutes
4 years ago
Masters of MEDDICC - Cliff Dorsey - 23+ years of enterprise sales leadership experience - Episode #2
In this episode, we meet Cliff Dorsey, CRO of Welcome (formerly NewsCred).Cliff has been leading enterprise sales teams for over 23 years in a technology career that started at PTC in 1997 that was preceded by a spell in Biotech sales and before the as a Captain in the US Army (yup, wow!).Cliff picked up MEDDIC at PTC and it has been part of his playbook ever since.Cliff talks brilliantly about how to combine MEDDICC into the Challenger Sales and in particular the Challenger Customer. I feel ...
Masters of MEDDICC: Learn from Top Enterprise Sales Leaders in Tech!
In this episode of Masters of MEDDICC, Andy sits down with Josh Reiner, VP of EMEA at WIZ. This might be controversial, but Josh doesn’t like leads. In the current landscape, while customers may be coming to you more informed, they also might be coming with more preconceived ideas about what your solution can (or can’t) do. Josh tells Andy all about why it’s more important to be able to go into customer engagements where everyone has an open mind about how to solve the problem. Technolo...
