Advertising Week Africa (AWAfrica) is the sixth instalment of the Advertising Week franchise. Sticking to our commitment to creating a stage for topical Africa-centred discussions, this show, hosted by Tosin Lanipekun the Executive Director of AWAfrica, addresses topical business and advertising issues on the continent. We hold light-hearted conversation with our guests looking at our industry and how we influence culture and importantly, how our industry navigates forward in these times of great change.
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Advertising Week Africa (AWAfrica) is the sixth instalment of the Advertising Week franchise. Sticking to our commitment to creating a stage for topical Africa-centred discussions, this show, hosted by Tosin Lanipekun the Executive Director of AWAfrica, addresses topical business and advertising issues on the continent. We hold light-hearted conversation with our guests looking at our industry and how we influence culture and importantly, how our industry navigates forward in these times of great change.
In this episode, we speak with Torgbor Mensah, the Chief Executive Officer at DDP OutdoorLtd. He is regarded as one of the pioneers of the Advertising Industry in Ghana and in thisconversation, he walks us through his journey into advertising and shares some insight into the industry in Ghana.
Mr. Mensah also speaks on nation branding and the relationship between Advertising and the Government. A key insight from this episode is Mr. Mensah’s unique perspective on what’s next for the industry on the continent and more specifically, in Western Africa.
Masters of Creativity
Advertising Week Africa (AWAfrica) is the sixth instalment of the Advertising Week franchise. Sticking to our commitment to creating a stage for topical Africa-centred discussions, this show, hosted by Tosin Lanipekun the Executive Director of AWAfrica, addresses topical business and advertising issues on the continent. We hold light-hearted conversation with our guests looking at our industry and how we influence culture and importantly, how our industry navigates forward in these times of great change.