Peek into the playbooks of SaaS founders who’ve done it before? Masterful Founders reveals the real marketing strategies behind startup growth—directly from the people who built it.
All content for Masterful Founders is the property of Wilhelm Laubach and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Peek into the playbooks of SaaS founders who’ve done it before? Masterful Founders reveals the real marketing strategies behind startup growth—directly from the people who built it.
The Right Way to Sell SaaS in the Early Days - Advice from a Serial Entrepreneur
Masterful Founders
52 minutes
1 month ago
The Right Way to Sell SaaS in the Early Days - Advice from a Serial Entrepreneur
<p>What if selling before building was the key to SaaS success?In this episode, I sit down with Deepak from Sunrise AI, a seasoned B2B founder who’s built multiple companies by breaking the rules of traditional marketing and sales.Forget the typical funnel of marketing – SDRs – sales – customer success. Deepak Shrivastava (https://www.linkedin.com/in/deepak-shrivastava-3baa12/) explains why that model fails today – and what to do instead. We cover why founders must sell early, how to avoid drowning in AI-generated outreach, and what it really takes to validate your idea before wasting time on code.Whether you're pre-launch, MVP stage, or stuck in post-product confusion, this conversation offers raw, real strategies to help you win your first customers faster.<strong>#SaaSMarketing</strong><br><strong>#StartupGrowth</strong><br><strong>#CustomerDiscovery</strong>✅ Topics covered:💡 Selling before building: why it works📉 The death of the B2B funnel⚠️ Why outsourcing too early is a trap📬 Using authentic outreach to cut through noise💬 Turning rejection into insight💰 How to price – even when you're early📞 What 100+ customer conversations taught Deepak🎧 Subscribe for more tactical interviews with SaaS founders & marketers.Masterful Founders – SaaS Growth Hub ★The best marketing strategies for promotion. ★We correct marketing mistakes and increase sales.★Assistance in promoting startups using SaaS technology.Come in, watch and subscribe to the channel!We are online:➧ Website - https://masterful.info ➧ Podcast - https://podcasters.spotify.com/pod/show/masterful-info ➧ LinkedIn of Will (Host) - https://www.linkedin.com/in/wilhelmlaubach ➧ LinkedIn of Chris (Host) - https://www.linkedin.com/in/ruehringer ➧ Instagram - https://www.instagram.com/masterful.info ➧ Email - wl.interwebs@gmail.com Our YouTube channel: https://www.youtube.com/@masterful-info</p>
Masterful Founders
Peek into the playbooks of SaaS founders who’ve done it before? Masterful Founders reveals the real marketing strategies behind startup growth—directly from the people who built it.
