Master Your Coaching Biz Podcast is a show for rising coaches and entrepreneurs who want to design the life of their dreams and make a massive impact on the world while growing inspired, successful and profitable businesses. Hosted by Cheryl Thacker, Master Board Certified Business Coach, Trainer, ICF Mentor Coach, International Speaker and Founder of Successful Coaches Enterprise. Cheryl believes that every coach has a unique gift to present to the world.
Join Coach Cheryl each week to explore tools, techniques and strategies to grow your business, create and market your products and get visible while expanding your reach. Listen in on interviews with leading coaches and entrepreneurs sharing their stories and best tips to inspire and empower you on your journey. Participate in Q&A, learn how to master your mindset and enhance your coaching skills.
Cheryl believes that every coach has a unique gift to present to the world. If that resonates with you then this podcast is exactly what you need. For daily inspiration and affirmations follow Cheryl on Instagram @coachcherylthacker.
For more information on Coach Cheryl and the Successful Coaches Programs and products visit successfulcoaches.com.
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Master Your Coaching Biz Podcast is a show for rising coaches and entrepreneurs who want to design the life of their dreams and make a massive impact on the world while growing inspired, successful and profitable businesses. Hosted by Cheryl Thacker, Master Board Certified Business Coach, Trainer, ICF Mentor Coach, International Speaker and Founder of Successful Coaches Enterprise. Cheryl believes that every coach has a unique gift to present to the world.
Join Coach Cheryl each week to explore tools, techniques and strategies to grow your business, create and market your products and get visible while expanding your reach. Listen in on interviews with leading coaches and entrepreneurs sharing their stories and best tips to inspire and empower you on your journey. Participate in Q&A, learn how to master your mindset and enhance your coaching skills.
Cheryl believes that every coach has a unique gift to present to the world. If that resonates with you then this podcast is exactly what you need. For daily inspiration and affirmations follow Cheryl on Instagram @coachcherylthacker.
For more information on Coach Cheryl and the Successful Coaches Programs and products visit successfulcoaches.com.
59: THE STRIPPED-DOWN GUIDE TO CONTENT MARKETING: INSIGHTS FROM JOHN EGAN
Master Your Coaching Biz Podcast
23 minutes 20 seconds
2 years ago
59: THE STRIPPED-DOWN GUIDE TO CONTENT MARKETING: INSIGHTS FROM JOHN EGAN
In this episode of Master Your Coaching Biz, Cheryl Thacker interviews John Egan. They delve into the significance of content marketing for coaches and entrepreneurs in establishing a thriving business.
Based in Austin, Texas, John functions as a content creator and strategist in the realm of content marketing. He authored "The Stripped-Down Guide to Content Marketing." John's expertise encompasses personal finance, real estate, health, and wellness. His contributions have been featured on prominent platforms including CreditCards.com, Bankrate, Forbes Advisor, Experian, Capital One, The Balance, and U.S. News & World Report.
John's main role is to enhance online presence for better SEO, engaging audiences, and ensuring top-notch content that meets business goals. Achievements include crafting successful online marketing strategies that boosted page views, shares, web sessions, market share, and blog readership. Past accomplishments involve developing editorial strategy and concurrently managing up to six websites, driving over 3 million in SEO traffic.
Here are the great points that we talked about:
Content marketing is a way for coaches and entrepreneurs to get the word out about their brand and services.
Blog posts and videos are highly effective types of content marketing.
Building relationships with your audience is a key aspect of content marketing.
Consistency is important in content marketing, whether it's with blog posts, podcasts, or social media posts.
Planning and scheduling content can help save time and ensure consistency.
Repurposing content is a great way to maximize its reach and impact.
Tools like Canva and social media scheduling platforms can be helpful in content creation and promotion.
Content should provide value and answers to your audience's questions.
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Master Your Coaching Biz Podcast
Master Your Coaching Biz Podcast is a show for rising coaches and entrepreneurs who want to design the life of their dreams and make a massive impact on the world while growing inspired, successful and profitable businesses. Hosted by Cheryl Thacker, Master Board Certified Business Coach, Trainer, ICF Mentor Coach, International Speaker and Founder of Successful Coaches Enterprise. Cheryl believes that every coach has a unique gift to present to the world.
Join Coach Cheryl each week to explore tools, techniques and strategies to grow your business, create and market your products and get visible while expanding your reach. Listen in on interviews with leading coaches and entrepreneurs sharing their stories and best tips to inspire and empower you on your journey. Participate in Q&A, learn how to master your mindset and enhance your coaching skills.
Cheryl believes that every coach has a unique gift to present to the world. If that resonates with you then this podcast is exactly what you need. For daily inspiration and affirmations follow Cheryl on Instagram @coachcherylthacker.
For more information on Coach Cheryl and the Successful Coaches Programs and products visit successfulcoaches.com.
