LEAD MAGNETS & DOWNLOADS

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Marmalade Pod

40 episodes

1 day ago

Marmalade Pod is a collaboration between branding expert Clare Froggatt from Make a brew and Social Media and content specialist Lisa East from The Thinking Cap. It is our mission to educate business owners about building their brand and creating content that engages customers, we will be covering topics including strategies, customer journey planning, software, ideas, tips, and all elements of building a brand and marketing your business effectively.

Marketing

Business

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Marketing

Business

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LEAD MAGNETS & DOWNLOADS

Marmalade Pod

19 minutes 44 seconds

3 years ago

LEAD MAGNETS & DOWNLOADS

Today we are talking about lead magnets and downloads, as we all want leads, right?

Social media and other online marketing communications CAN and DO bring in leads, the easiest way is via a lead magnet.

A lead magnet is a free resource that attracts potential customers to click on.

In our minds, it’s the perfect way to collect quality leads from your social media posts, monthly newsletters… 😉

The 4 Elements of an Irresistible Lead Magnet

🍊Well designed

🍊Speaks to your audience’s struggles

🍊Gives them an easy win

🍊Make it specific

So, grab a brew and have a listen – and let us know if there are any areas you’d like us to cover. Drop a comment below or send either Lisa or Me a DM.