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Marketplace Growth by Accoil
Accoil Analytics
11 episodes
6 days ago
Learn how to grow your B2B SaaS business, with data. All you have to do it put in your AirPods and listen while you drive, tend your garden, or go for a run. Marketplace Growth is for go-to-market teams at B2B SaaS companies. Topics include product-led growth for sales, marketing, customer success, account managers, support teams, and anyone inside your company who touches the customer. We're also sharing how we are building our business in the hyper-competitive product analytics space. We're using the same ideas we talk about here. So it's not just the fluffy stuff.
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Entrepreneurship
Business
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All content for Marketplace Growth by Accoil is the property of Accoil Analytics and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Learn how to grow your B2B SaaS business, with data. All you have to do it put in your AirPods and listen while you drive, tend your garden, or go for a run. Marketplace Growth is for go-to-market teams at B2B SaaS companies. Topics include product-led growth for sales, marketing, customer success, account managers, support teams, and anyone inside your company who touches the customer. We're also sharing how we are building our business in the hyper-competitive product analytics space. We're using the same ideas we talk about here. So it's not just the fluffy stuff.
Show more...
Entrepreneurship
Business
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S1E01 How to know if your Saas pricing is right (or not)
Marketplace Growth by Accoil
17 minutes 36 seconds
2 years ago
S1E01 How to know if your Saas pricing is right (or not)

See the full Atlassian Marketplace pricing writeup here: Cracking the Code of SaaS Pricing: https://www.accoil.co/marketplace-growth/marketplace-app-pricing We explore why getting your pricing right is so important and we chat about ways you get it right. HINT: It’s hard to get it perfectly right, but there are ways to find pricing that matches your customers' expectation of value. Your product may be amazing, but if your pricing doesn’t match the value your product delivers you may end up with low sales and poor customer retention.

Marketplace Growth by Accoil
Learn how to grow your B2B SaaS business, with data. All you have to do it put in your AirPods and listen while you drive, tend your garden, or go for a run. Marketplace Growth is for go-to-market teams at B2B SaaS companies. Topics include product-led growth for sales, marketing, customer success, account managers, support teams, and anyone inside your company who touches the customer. We're also sharing how we are building our business in the hyper-competitive product analytics space. We're using the same ideas we talk about here. So it's not just the fluffy stuff.