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Marketing Your Purpose: A podcast for purpose-driven entrepreneurs, marketers and work from home boss babes!
Austin Kapur of Plum & Parcel
50 episodes
9 months ago
Are you an entrepreneur or marketing/PR gal that is tired of crafting campaigns and pitching stories that don’t feel purposeful? Does your current place of business need a better marketing and PR strategy to break through the darkness? Do you desire to drive more light into this world by sharing your purpose-driven products, services and/or gifts, but don’t know where to start? If any of this resonates, you’re in the right place. +++ Hi, I’m Austin and not long ago, I was right there with you, fighting the tension between showing up well in and outside of my corporate workplace, and consistently creating campaigns and telling stories that broke through the darkness. I was rundown, lost and in need of more joy and light in my life as a busy working wife, mama, daughter, sister, friend… you know, all the roles. +++ Thankfully, I found inspiration from other boss babes fast (and you can too)! After being directed to reevaluate my long-term priorities and goals, including bringing my whole self, kiddos and all, plus my art for purpose-driven storytelling to the workplace, I established flexible work with amazing companies and team members who were (and are) on board with my mission. +++ *Cue: Plum & Parcel, an integrated marketing and communications agency, that enables intentional, purpose-driven businesses to be seen and heard. Go check us out at plumandparcel.com!* +++ As a fellow small business owner, marketer and WFH wife, mama, daughter, sister, friend, I know you are exactly where you need to be. I hope you will leave each episode feeling encouraged to express and be your true self in and outside your workplace, while communicating with purpose on behalf of the business(es) you serve. +++ Inside this podcast you will find: • Basic, integrated marketing and PR tips that break through the darkness • Thoughtful plans to help you launch and sustain your purpose-filled thing • And, encouragement in helping you live by your values, in and outside your workplace +++ So, friend, if you’re ready to drive more light into this world by simply marketing YOUR purpose, turn up the volume, grab your coffee and let’s dig in. +++ Wanting more? Join my email list at plumandparcel.com and connect with my team and me on Instagram: @plumandparcel. +++ Be the first to know when an episode drops, and hear what’s on the horizon for P&P, including fun freebies, marketing tips and e-course offerings. See you there!
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Marketing
Religion & Spirituality,
Business,
Christianity,
Entrepreneurship
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All content for Marketing Your Purpose: A podcast for purpose-driven entrepreneurs, marketers and work from home boss babes! is the property of Austin Kapur of Plum & Parcel and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Are you an entrepreneur or marketing/PR gal that is tired of crafting campaigns and pitching stories that don’t feel purposeful? Does your current place of business need a better marketing and PR strategy to break through the darkness? Do you desire to drive more light into this world by sharing your purpose-driven products, services and/or gifts, but don’t know where to start? If any of this resonates, you’re in the right place. +++ Hi, I’m Austin and not long ago, I was right there with you, fighting the tension between showing up well in and outside of my corporate workplace, and consistently creating campaigns and telling stories that broke through the darkness. I was rundown, lost and in need of more joy and light in my life as a busy working wife, mama, daughter, sister, friend… you know, all the roles. +++ Thankfully, I found inspiration from other boss babes fast (and you can too)! After being directed to reevaluate my long-term priorities and goals, including bringing my whole self, kiddos and all, plus my art for purpose-driven storytelling to the workplace, I established flexible work with amazing companies and team members who were (and are) on board with my mission. +++ *Cue: Plum & Parcel, an integrated marketing and communications agency, that enables intentional, purpose-driven businesses to be seen and heard. Go check us out at plumandparcel.com!* +++ As a fellow small business owner, marketer and WFH wife, mama, daughter, sister, friend, I know you are exactly where you need to be. I hope you will leave each episode feeling encouraged to express and be your true self in and outside your workplace, while communicating with purpose on behalf of the business(es) you serve. +++ Inside this podcast you will find: • Basic, integrated marketing and PR tips that break through the darkness • Thoughtful plans to help you launch and sustain your purpose-filled thing • And, encouragement in helping you live by your values, in and outside your workplace +++ So, friend, if you’re ready to drive more light into this world by simply marketing YOUR purpose, turn up the volume, grab your coffee and let’s dig in. +++ Wanting more? Join my email list at plumandparcel.com and connect with my team and me on Instagram: @plumandparcel. +++ Be the first to know when an episode drops, and hear what’s on the horizon for P&P, including fun freebies, marketing tips and e-course offerings. See you there!
Show more...
Marketing
Religion & Spirituality,
Business,
Christianity,
Entrepreneurship
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44 | LinkedIn or Instagram? How to Choose the Social Media Platform Right for You
Marketing Your Purpose: A podcast for purpose-driven entrepreneurs, marketers and work from home boss babes!
23 minutes 16 seconds
1 year ago
44 | LinkedIn or Instagram? How to Choose the Social Media Platform Right for You
I used to tell all my clients that being on every social media platform was absolutely necessary to breakthrough the noise of this loud world…   But, I’m here to tell you otherwise.    Most of us small biz owners are strapped for time and even resources. 😵‍💫   You or your small team are trying to keep up, releasing as much content as you possibly can and stumbling through the latest trends.   You may be asking yourself, “Why does this feel impossible?”   Because, it is. 🙏   That's why today, I’m walking you through one of the latest social media debates, LinkedIn or Instagram, so I can help you decide where you need to focus your time and energy marketing this year.    If you're ready to hone in on where your target audience is, reflect back on your 2024 marketing goals and choose how you will wisely allocate your resources this next quarter, then start listening! 🎧   As a marketer celebrating 13 years on both platforms, here are four steps to help you get clear. Tune in now.   +++   WHAT’S NEXT?   Grab your FREE Marketing Focus Framework >>> https://www.plumandparcel.com/marketing-focus-framework   This guide was designed with you in mind and helps with:   Getting clear on your marketing and communication strategies, Finding where you should invest your time, And, where your marketing energy should go! PLUS, if you need help filling it out, tune into EP 2: 3 Questions to Ask Yourself to Find Your Marketing Focus.   Download me: it’s free!   +++   OTHER LINKS: Book a free 15-minute discovery call with Austin: https://bit.ly/chat-with-austin Join the Marketing Your Purpose FB community: facebook.com/groups/marketingyourpurpose Join our email list: plumandparcel.com Follow us on Instagram: @plumandparcel  Connect with Austin on LinkedIn: austinkapur
Marketing Your Purpose: A podcast for purpose-driven entrepreneurs, marketers and work from home boss babes!
Are you an entrepreneur or marketing/PR gal that is tired of crafting campaigns and pitching stories that don’t feel purposeful? Does your current place of business need a better marketing and PR strategy to break through the darkness? Do you desire to drive more light into this world by sharing your purpose-driven products, services and/or gifts, but don’t know where to start? If any of this resonates, you’re in the right place. +++ Hi, I’m Austin and not long ago, I was right there with you, fighting the tension between showing up well in and outside of my corporate workplace, and consistently creating campaigns and telling stories that broke through the darkness. I was rundown, lost and in need of more joy and light in my life as a busy working wife, mama, daughter, sister, friend… you know, all the roles. +++ Thankfully, I found inspiration from other boss babes fast (and you can too)! After being directed to reevaluate my long-term priorities and goals, including bringing my whole self, kiddos and all, plus my art for purpose-driven storytelling to the workplace, I established flexible work with amazing companies and team members who were (and are) on board with my mission. +++ *Cue: Plum & Parcel, an integrated marketing and communications agency, that enables intentional, purpose-driven businesses to be seen and heard. Go check us out at plumandparcel.com!* +++ As a fellow small business owner, marketer and WFH wife, mama, daughter, sister, friend, I know you are exactly where you need to be. I hope you will leave each episode feeling encouraged to express and be your true self in and outside your workplace, while communicating with purpose on behalf of the business(es) you serve. +++ Inside this podcast you will find: • Basic, integrated marketing and PR tips that break through the darkness • Thoughtful plans to help you launch and sustain your purpose-filled thing • And, encouragement in helping you live by your values, in and outside your workplace +++ So, friend, if you’re ready to drive more light into this world by simply marketing YOUR purpose, turn up the volume, grab your coffee and let’s dig in. +++ Wanting more? Join my email list at plumandparcel.com and connect with my team and me on Instagram: @plumandparcel. +++ Be the first to know when an episode drops, and hear what’s on the horizon for P&P, including fun freebies, marketing tips and e-course offerings. See you there!