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Marketing x Analytics
Alexander Sofronas
156 episodes
1 week ago
Marketing x Analytics brings together research on the latest techniques in marketing and analytics, interviews with industry leaders, and advice for those looking to begin their analytics career.
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Marketing
Business
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All content for Marketing x Analytics is the property of Alexander Sofronas and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing x Analytics brings together research on the latest techniques in marketing and analytics, interviews with industry leaders, and advice for those looking to begin their analytics career.
Show more...
Marketing
Business
https://is1-ssl.mzstatic.com/image/thumb/Podcasts126/v4/35/a4/ce/35a4cee6-797a-6918-29b1-4922d73d3e62/mza_9428518258616747008.jpg/600x600bb.jpg
Optimizing B2B SaaS with Conversion Copywriting, with Chris Silvestri
Marketing x Analytics
32 minutes 1 second
5 months ago
Optimizing B2B SaaS with Conversion Copywriting, with Chris Silvestri
Join host Alex Sofronas on the Marketing x Analytics podcast as he sits down with Chris Silvestri, the “Conversion Alchemist.” Chris shares his journey from software engineer and punk rock drummer to expert in conversion copywriting and messaging strategy for B2B SaaS companies. Discover actionable insights on research-driven copywriting, differentiating your brand, optimizing website messaging, and leveraging AI in the writing process. Whether you’re a marketer, founder, or copywriter, this episode is packed with practical advice to help you find your message-market fit and turn more prospects into customers.
Marketing x Analytics
Marketing x Analytics brings together research on the latest techniques in marketing and analytics, interviews with industry leaders, and advice for those looking to begin their analytics career.