In this episode, Kerry Fitzgibbon, an ADHD femmepreneur and Facebook marketing expert, delves into setting up Meta accounts to effectively market your business on Facebook and Instagram. She simplifies the process of running ads on Meta, setting up accounts correctly, bringing on other admins, and ensuring everything ties together seamlessly. Tune in for valuable insights on avoiding potential pitfalls and optimizing your online presence for success.
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Timestamps
00:00:00 - Introduction
00:00:51 - Visual Content Alert
00:01:14 - Setting Up Meta Accounts for Business
00:01:36 - Simplifying Meta Account Setup
00:01:58 - Risks of Incorrect Setup
00:02:30 - Admin Roles and Professional Pages
00:03:13 - Meta Business Suite Introduction
00:04:27 - Ownership Issues with Staff and Agencies
00:05:31 - Personal Account Verification
00:05:53 - Setting Up Business Pages
00:06:14 - Facebook and Instagram Page Management
00:07:10 - Meta Business Suite Functionality
00:10:01 - Setting Up Business Portfolio
00:11:19 - Ad Accounts and Pixels
00:12:04 - Assigning Roles in Business Manager
00:14:13 - Managing Staff Access
00:16:02 - Removing Staff and Partners
00:17:06 - Full Control of Your Metaverse
00:19:04 - Importance of Owning Your Assets
00:21:02 - Claiming Your Assets