
In this episode, Kerry Fitzgibbon, an ADHD fempreneur and Facebook marketing expert, explores AI-powered Facebook marketing. She highlights common ad mistakes to avoid, like running awareness or traffic ads, and stresses the importance of engaging with comments to boost posts and lower CPM. Kerry shares insights on "engagement farming" to enhance ad performance, drawing from her 13 years in Facebook marketing. Join Kerry to learn how AI can elevate your business on Facebook.
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Timestamps
00:00:00 - Introduction
00:00:35 - AI in Facebook Marketing
00:01:55 - Engagement Farming Strategy
00:02:40 - Critique of Engagement Farms
00:03:26 - Bullet Point Ads
00:04:49 - Native Ads and Simplicity
00:05:14 - Five Effective Facebook Ad Types
00:06:04 - Critique of Quick Money Hacks
00:07:00 - Facebook Ad Mistakes to Avoid
00:10:06 - Misguided Ad Spend Strategies
00:11:38 - Evaluating Marketing Advice