The only actionable podcast to help you unfuck your marketing and run a business that gives a shit. Listen in on raw conversations with experts about ethics, privacy, and sustainability in marketing.
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The only actionable podcast to help you unfuck your marketing and run a business that gives a shit. Listen in on raw conversations with experts about ethics, privacy, and sustainability in marketing.
Why compliance should be your first thought, not an afterthought | Cory Underwood
Marketing Unf*cked
40 minutes
3 years ago
Why compliance should be your first thought, not an afterthought | Cory Underwood
Collecting customer data is something businesses take for granted. It’s an expectation: if they can’t gather data on their customers’ behavior online, how else are brands meant to optimize their user journeys? Yet as legal battles between Google Analytics and European data protection authorities show no signs of slowing down, global businesses risk losing access to data on a massive market. They need to reconsider their compliance strategies — and quickly. The shifting landscape of data security is impacting marketers, businesses, and consumers, but are the changes benefiting anyone?
Marketing Unf*cked
The only actionable podcast to help you unfuck your marketing and run a business that gives a shit. Listen in on raw conversations with experts about ethics, privacy, and sustainability in marketing.