Marketing to Mums is the world's first podcast designed to help marketing professionals and business owners improve their communications and sales to Mums.
You will hear interviews leading experts from around the globe to share latest research and insights about mothers. Guests include best-selling authors, international speakers, leading researchers and brand leaders who are influencing some of the biggest brands around the world.
Marketing to Mums – the Podcast, is hosted by Katrina McCarter, a Marketing Strategist, Best-selling Author and International Speaker. Katrina is the founder & CEO of Marketing to Mums, a marketing and research consultancy based in Melbourne, Australia.
All content for Marketing To Mums is the property of Katrina McCarter and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing to Mums is the world's first podcast designed to help marketing professionals and business owners improve their communications and sales to Mums.
You will hear interviews leading experts from around the globe to share latest research and insights about mothers. Guests include best-selling authors, international speakers, leading researchers and brand leaders who are influencing some of the biggest brands around the world.
Marketing to Mums – the Podcast, is hosted by Katrina McCarter, a Marketing Strategist, Best-selling Author and International Speaker. Katrina is the founder & CEO of Marketing to Mums, a marketing and research consultancy based in Melbourne, Australia.
In this episode Megan Lazovick shares key insights from not one but two reports – The Australian Smart Audio Report and The Spoken Word Audio Report. She identifies some significant shifts in both smart speaker and voice assistant behaviours and unpacks what implications this has for marketers and business leaders who are wanting to connect and engage with mothers and their families.
For the show notes head to: https://marketingtomums.com.au/podcast/ep47-with-megan-lazovick-growth-of-audio
Marketing To Mums
Marketing to Mums is the world's first podcast designed to help marketing professionals and business owners improve their communications and sales to Mums.
You will hear interviews leading experts from around the globe to share latest research and insights about mothers. Guests include best-selling authors, international speakers, leading researchers and brand leaders who are influencing some of the biggest brands around the world.
Marketing to Mums – the Podcast, is hosted by Katrina McCarter, a Marketing Strategist, Best-selling Author and International Speaker. Katrina is the founder & CEO of Marketing to Mums, a marketing and research consultancy based in Melbourne, Australia.