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Marketing The Invisible
Tom Poland
529 episodes
4 days ago
The Mission of Marketing The Invisible is to bring proven marketing ideas to professionals offering a service, advice or software and who want a weekly flow of inbound new client inquiries. We deliver one idea to boost marketing results using our “7 questions in 7 minutes”. www.leadsology.guru/podcast
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Marketing
Education,
Business,
Management,
How To
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All content for Marketing The Invisible is the property of Tom Poland and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Mission of Marketing The Invisible is to bring proven marketing ideas to professionals offering a service, advice or software and who want a weekly flow of inbound new client inquiries. We deliver one idea to boost marketing results using our “7 questions in 7 minutes”. www.leadsology.guru/podcast
Show more...
Marketing
Education,
Business,
Management,
How To
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How to Increase Your Prices by 25% and Have Your Clients Happy About It with Simon Severino
Marketing The Invisible
10 minutes 5 seconds
5 months ago
How to Increase Your Prices by 25% and Have Your Clients Happy About It with Simon Severino
Why you've got to check out this episode:* Discover how to increase your prices by 25% while keeping your clients happy. * Learn the common mistakes service-based business owners make regarding pricing and sales processes, and how to avoid them. * Get actionable tips on identifying your ideal clients and optimizing your sales strategy for better margins.Resources / Links:* Unlock the free guide "28 Ways to Increase Your Pricing Power" at strategysprints.com/pricingpower (https://strategysprints.com/pricingpower) for insights on charging more while delivering value.Summary:Are you struggling to close deals quickly or feeling frustrated with your pricing strategy? Many service-based professionals find themselves in a race to the bottom, competing on price rather than value. In this episode, Simon Severino shares his expertise on how to increase your prices by 25% without losing clients. He discusses common pitfalls in sales processes and pricing strategies, providing valuable insights on how to refine your approach for better results.Check out these episode highlights:* 02:22 - Simon's ideal clients: Coaches, advisors, and agency owners in marketing, IT, design, and financial services.* 02:39 - The problem Simon helps clients solve: Optimizing sales processes and increasing pricing power.* 04:21 - Common mistakes clients make: Failing to clearly define their ideal and anti-ideal clients.* 07:21 - Common pricing mistakes: Competing on price instead of focusing on value and quality.* 08:39 - Unlock the full guide with 28 actionable strategies at strategysprints.com/pricingpower (https://strategysprints.com/pricingpower).* 09:17- Q: ‘When are you coming back to Vienna, Tom?’ A: When it is not minus 20.Tweetable Takeaways from this Episode:"Don't race to the bottom on pricing; instead, focus on increasing your positioning and value." – Simon Severino
Marketing The Invisible
The Mission of Marketing The Invisible is to bring proven marketing ideas to professionals offering a service, advice or software and who want a weekly flow of inbound new client inquiries. We deliver one idea to boost marketing results using our “7 questions in 7 minutes”. www.leadsology.guru/podcast