At the start of the year, Kerin John made a new year's resolution to support more black-owned businesses. But she struggled to find resources to help her identify them, especially locally owned businesses. So Kerin started the Instagram account @BlackOwned.TO and has seen the popularity skyrocket to over 50,000 followers in a few months.
In this episode, Kerin talks about the reaction to the account and where she hopes to take it next.
As a follow up to this episode, Content Talks will be launching the 'BIPOC Freelancer Marketing list'. If you are a BIPOC freelancer who works in the marketing space and would like to be listed, please fill out this quick survey: https://www.surveymonkey.com/r/KNDCR6S
Links:
https://www.instagram.com/blackowned.to/
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