In this episode of the Marketing Systems for Success podcast, host Helen dives deep into the essential strategies for building a robust bank of go-to content ideas.   She discusses the importance of creating core content pillars, repurposing content, and balancing evergreen and timely topics.   Discover how to establish a content capture system, utilise audience insights, and streamline your marketing efforts.   Tune in for practical tips, engaging discussions, and actionable takeaways to simplify and enhance your marketing approach.   00:34 Introduction to April's Coffee and Coaching Session   00:47 Building a Bank of Go-To Content Ideas   01:39 Understanding Content Pillars and Frameworks   04:05 Repurposing Your Content for Maximum Impact   09:12 Creating Evergreen vs. Timely Content   14:37 Capturing and Organizing Content Ideas   19:11 Leveraging Your Audience for Content Ideas   23:27 Conclusion and Invitation to Join Live Sessions   Links:    Join the next Coffee and Coaching session: https://www.helendickmancoaching.com/coffee-and-coaching    Work with Helen: https://www.helendickmancoaching.com/work-with-me