30-minute conversations with B2B SaaS marketers and entrepreneurs about the different roles played by marketing to build brands, attract customers, and drive growth.
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30-minute conversations with B2B SaaS marketers and entrepreneurs about the different roles played by marketing to build brands, attract customers, and drive growth.
Know Your Customers, Win More Deals: A Deep Dive with Yael Morris
Marketing Spark (The B2B SaaS Marketing Podcast)
24 minutes
9 months ago
Know Your Customers, Win More Deals: A Deep Dive with Yael Morris
In this episode of Marketing Spark, I sit down with Yael Morris to discuss why truly understanding your customers is the key to effective marketing and sales. We explore how deep customer insights drive better messaging, positioning, and product decisions—and why so many companies get it wrong. Yael shares real-world examples of brands that excel at customer intelligence and offers practical strategies to gather and apply these insights. If you're looking to sharpen your customer understanding and boost engagement, this conversation is a must-listen!
Marketing Spark (The B2B SaaS Marketing Podcast)
30-minute conversations with B2B SaaS marketers and entrepreneurs about the different roles played by marketing to build brands, attract customers, and drive growth.
