Do you have a comment about this topic... Send us a Text Message. Click here Ghenn Weeks is a commercial strategist with 26 years of turning post-funding pressure into profitable, repeatable growth. As founder of Ghenn Weeks Consulting Group, she often serves as a fractional CMO, installing the commercial spine that ties marketing to revenue. As co-architect of The Primefluence™, developed with her partner Dina Light-McNeely, Ghenn helps investor-backed brands double EBITDA and extend custome...
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Do you have a comment about this topic... Send us a Text Message. Click here Ghenn Weeks is a commercial strategist with 26 years of turning post-funding pressure into profitable, repeatable growth. As founder of Ghenn Weeks Consulting Group, she often serves as a fractional CMO, installing the commercial spine that ties marketing to revenue. As co-architect of The Primefluence™, developed with her partner Dina Light-McNeely, Ghenn helps investor-backed brands double EBITDA and extend custome...
Understanding the Buyers Journey in the Digital Age
Marketing Solutions for Local Law Firms
22 minutes
1 year ago
Understanding the Buyers Journey in the Digital Age
Do you have a comment about this topic... Send us a Text Message. Click hereBefore the digital age, potential clients often browsed the Yellow Pages to find a lawyer. Their decision on whether or not to hire a particular firm would then depend on how their inquiry was handled by the receptionist, legal assistants, and solicitors.In the digital age, potential clients are more likely to research and contact lawyers online. It is critical to consider the customer journey stages to understand how...
Marketing Solutions for Local Law Firms
Do you have a comment about this topic... Send us a Text Message. Click here Ghenn Weeks is a commercial strategist with 26 years of turning post-funding pressure into profitable, repeatable growth. As founder of Ghenn Weeks Consulting Group, she often serves as a fractional CMO, installing the commercial spine that ties marketing to revenue. As co-architect of The Primefluence™, developed with her partner Dina Light-McNeely, Ghenn helps investor-backed brands double EBITDA and extend custome...