The traditional social media advertising formula is broken for most businesses. CPMs have made the cost advertising much more expensive. Increased competition has made advertising noisy. And most smaller brands aren't seeing success with social ads. We've spoken to so many entrepreneurs who have been frustrated they're not seeing the same results they were on social media from years back. The good news is there's a new way to do social advertising that blends organic and paid. In this e...
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The traditional social media advertising formula is broken for most businesses. CPMs have made the cost advertising much more expensive. Increased competition has made advertising noisy. And most smaller brands aren't seeing success with social ads. We've spoken to so many entrepreneurs who have been frustrated they're not seeing the same results they were on social media from years back. The good news is there's a new way to do social advertising that blends organic and paid. In this e...
She Quit Her High-Paying Job And Built A Successful Coaching Business | Jessica Kennedy's Entrepreneurial Journey
Marketing Simplified with Adam Benjamin
59 minutes
5 months ago
She Quit Her High-Paying Job And Built A Successful Coaching Business | Jessica Kennedy's Entrepreneurial Journey
I had the honor of sitting down with my good friend, Jessica Kennedy. I wanted to talk to Jess because she's got a fascinating journey, one that I've witnessed from the start of her business. Jess had a very successful career at a Top 4 Accounting Firm. But even with all her professional growth, she felt like she was in the wrong line of work. So she left and pursued her passion, coaching. We'll go through how Jessica made the decision to leave, how she grew her business, navigating being pre...
Marketing Simplified with Adam Benjamin
The traditional social media advertising formula is broken for most businesses. CPMs have made the cost advertising much more expensive. Increased competition has made advertising noisy. And most smaller brands aren't seeing success with social ads. We've spoken to so many entrepreneurs who have been frustrated they're not seeing the same results they were on social media from years back. The good news is there's a new way to do social advertising that blends organic and paid. In this e...