Are you stuck on the hamster wheel of ineffective marketing, burning out, and not seeing the results you want? Let's fix that today.
In this Marketing Confidence video, we’re diving into common mistakes that are keeping you stuck in your marketing—and why it’s crucial to break free if you want to build an authentic, sustainable business as a coach, therapist, or service-based entrepreneur.
If you’ve been struggling with burnout, feeling like your marketing isn't reflecting who you really are, or need real talk on how to make real connections without the cringy stuff, you’re in the right place.
🔥 What You’ll Walk Away With:
✅ How to show up authentically and connect deeply with your audience, ditching the overly polished, salesy approach.
✅ Why focusing on real results (like conversions and relationships) is more powerful than vanity metrics like likes and followers.
✅ How to use storytelling, experimentation, and transparency to build trust and engage with your audience in a way that feels aligned and natural.
Why This Topic Matters:Many entrepreneurs rely on outdated marketing that drains energy and delivers poor results. It's time to drop perfection and focus on genuine connection online.
Core Idea #1:Authenticity beats perfection. People crave real connection, not a polished sales pitch. Be yourself.
Core Idea #2:Forget vanity metrics—focus on conversions and real relationships that drive your business forward.
Core Idea #3:Embrace video—short, real, and messy connects best. Show up, be yourself, and boost engagement.
Mini Story or Real-Life Example:A client stressed over low followers saw conversions soar after shifting to authentic video storytelling. She didn’t need more followers—she needed real connections.
💬 Key Quote from the Video"Perfection's intimidating. Audiences crave connection, not perfection."
🚀 Want More Clarity & Confidence in Your Marketing?🎁 Download the free AI Clarity Kit → https://www.shaunaleigh.com/AI-Clarity-Kit ✨ This customizable toolkit helps you refine your messaging, sharpen your voice, and attract the right clients using AI—without losing your humanity.
💡 About Shauna Van Mourik
Shauna helps ambitious Women Coaches & Therapists stop following outdated, soul-sucking marketing advice and start showing up in a way that actually works.
Her approach blends psychology, organic strategy, and rebellious creativity to help you build a business that feels like home—and scales with ease.
👉 Connect & learn more: https://www.shaunaleigh.com
💬 Let’s Keep This GoingIf this video hit home, I’d love to know:
• What resonated most for you?
• Where are you at in your journey with this topic?
👇 Drop your thoughts in the comments below—I actually read them. And don’t forget to Subscribe, Like, and Share to help more bold, brilliant entrepreneurs find their voice.