Nick Bennett's People-First GTM Model

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Marketing Powerups

Ramli John

68 episodes

4 months ago

Marketing Powerups is a show for marketers looking to boost their marketing and career to the next level. Ramli John interviews world-class marketers to uncover the secrets, strategies, and frameworks behind their wins. In each episode, guests reveal three things: (1) a marketing power-up, (2) a real-world example of that in action, and (3) a power-up that’s helped them take their career to the next level. Marketing Powerups will help marketers step up their game, level up their careers, and become the best they can be.

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Marketing

Business

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Nick Bennett's People-First GTM Model

Marketing Powerups

34 minutes

1 year ago

Nick Bennett's People-First GTM Model

Nick Bennett, Co-Founder of Tack, shares the People-First GTM Model. Download the free powerups cheatsheet: https://marketingpowerups.com/063

[00:00:00] Nick Bennett
[00:00:44] Developing a Go-to-Market Model with Nick Bennett
[00:02:38] Starting a Company and Launching with Hype
[00:07:18] A conversation about the people-first go-to-market strategy
[00:08:40] Customer Led Growth: Building Strong Relationships with Customers
[00:15:37] The Importance of Customer Marketing and When to Start
[00:18:24] Using NPS Surveys to Drive G2 Reviews
[00:23:34] The Rise of B2B Influencer Marketing
[00:29:30] Building Relationships for Career Success