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Marketing Over Wine
Marketing Over Wine
18 episodes
2 days ago
Marketing Over Wine is a podcast where marketing professionals talk about the behind-the-scenes of marketing (their career stories, marketing strategies, successes, failures, challenges, and misconceptions) over an occasional glass of wine. The stories are funny, emotional, and, above all, insightful. Whether you're just starting out in marketing and need to learn the ropes, an experienced marketer seeking fresh perspectives, or a business owner looking for insights to boost your brand, you’re in the right place. Each episode is an unfiltered masterclass. So, come join us.
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Business
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All content for Marketing Over Wine is the property of Marketing Over Wine and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing Over Wine is a podcast where marketing professionals talk about the behind-the-scenes of marketing (their career stories, marketing strategies, successes, failures, challenges, and misconceptions) over an occasional glass of wine. The stories are funny, emotional, and, above all, insightful. Whether you're just starting out in marketing and need to learn the ropes, an experienced marketer seeking fresh perspectives, or a business owner looking for insights to boost your brand, you’re in the right place. Each episode is an unfiltered masterclass. So, come join us.
Show more...
Business
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015: How to create engaging content for social media, Career Story & More | Omobolaji Ajibare (TheSocialMediaOga)
Marketing Over Wine
1 hour 15 minutes 54 seconds
1 year ago
015: How to create engaging content for social media, Career Story & More | Omobolaji Ajibare (TheSocialMediaOga)

Today’s guest is Omobolaji Ajibare, popularly known as Bolaji Billionss or TheSocialMediaOga. Omobolaji is the social media manager’s manager, video content creator, coach, and speaker.

In this episode, we discuss;

  • How to create engaging social media content
  • What it means to be a social media marketing manager
  • Difference between content creator and Influencer
  • Differences between a social media manager and a content creator
  • Social Media Manager job description
  • Where to find social media management clients
  • Social media manager job requirements
  • How to build a social media following from scratch
  • Social media management tools
  • How to make a social media portfolio
  • AI and social media
  • Social media onboarding
  • Social media content manager

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This episode was edited and produced by Olawunmi Olaniyi.

For inquiries about sponsoring the podcast, email sponsorships@marketingoverwine.com.

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Where to find Omobolaji Ajibare:

  • LinkedIn: Omobolaji Ajibare 
  • Bolajibillionss on Instagram
  • Thesocialmediaoga on Instagram

—

Where to find Marketing Over Wine:

  • Email us at marketingoverwine@gmail.com. We love hearing from you.
  • Follow us on Instagram: @marketingoverwine
  • ⁠Follow on Twitter: @⁠MktgOverWine 
  • Follow us on LinkedIn: Marketing Over Wine
  • Visit our website for more episodes and transcripts: marketingoverwine.com

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⌚ TIMESTAMPS

(00:00) - Introduction

(00:50) - Meet Omobolaji Ajibare

(01:35) - How to onboard a new client for social media management?

(04:32) - Omobolaji marketing career story

(05:00) - Is a content creator a social media manager?

(09:34) - Differences between a social media manager, a content creator, and an influencer

(14:27) - Social Media Manager job description

(25:10) - Is a social media manager in charge of driving sales

(28:15) - Misconceptions about social media management

(29:37) - Do social media managers need a large following to get clients

(39:00) - Social media onboarding checklist

(44:25) - Do you need to learn all the social media platforms

(46:17) - How to build a social media following from scratch

(49:40) - How to create engaging content for social media

(53:25) - Social media manager's pet peeves

(56:55) - How to find clients as a social media manager

(59:13) - How to make a social media portfolio

(1:01:50) - AI and social media

(1:04:28) - Social media management tools according to their usage

(1:07:16) - Omobolaji’s top social media management advice

(1:12:08) - If you could have a glass of wine with anyone, who would it be and why?

(1:13:35) - Learn more about Omobolaji Ajibare (TheSocialMediaOga)

A new episode of the Marketing Over Wine podcast is released every Thursday! 

If you liked this episode, please subscribe and tap the notification bell so you’ll be informed when the next episode is published.

—

All background music used is by various artists on Pixabay.

Marketing Over Wine
Marketing Over Wine is a podcast where marketing professionals talk about the behind-the-scenes of marketing (their career stories, marketing strategies, successes, failures, challenges, and misconceptions) over an occasional glass of wine. The stories are funny, emotional, and, above all, insightful. Whether you're just starting out in marketing and need to learn the ropes, an experienced marketer seeking fresh perspectives, or a business owner looking for insights to boost your brand, you’re in the right place. Each episode is an unfiltered masterclass. So, come join us.