Operators Titans E002: Portland Leather Goods (with CMO MacCoy Merkley)

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Marketing Operators

Marketing Operators I Connor Rolain I Connor MacDonald I Cody Plofker

82 episodes

3 days ago

Marketing

Business

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Marketing

Business

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Operators Titans E002: Portland Leather Goods (with CMO MacCoy Merkley)

Marketing Operators

1 hour 1 minute 9 seconds

3 days ago

Operators Titans E002: Portland Leather Goods (with CMO MacCoy Merkley)

Brought to you by Applovin. Get access to the Operators channel expansion playbook, online masterclass, and up to $5k in ad credits. https://www.9operators.com/applovin

Dive into the inspiring journey of McCoy Merkley from Portland Leather Goods.

From answering a Craigslist ad to becoming a pivotal figure in the company's exponential growth, McCoy shares candid insights on transitioning from a one-man army to leading a full marketing team.Discover the challenges and triumphs of scaling a business, the importance of courage in leadership, and the strategic marketing mix that propelled Portland Leather Goods to success.

Tune in for a conversation filled with practical wisdom and lots of humor, as McCoy reflects on the lessons learned along the way.